# Crunchy Lollipop-Flavored Popcorns Crnch Popcorn Concepts Chupa Chups Popcorn is Sweet and Crunchy By Michael Hemsworth | Published 2023-04-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chupa-chups-popcorn References: [foodbev](https://www.foodbev.com/news/crnch-popcorn-concepts-to-launch-chupa-chups-flavoured-popcorn/) & [unitedfbg](https://www.unitedfbg.com)  The Crnch Popcorn Concepts Chupa Chups popcorn is being launched this summer as a series of snacks for consumers to try out that are inspired by the namesake range of lollipops. The snack consists of [air popped popcorn](https://www.trendhunter.com/trends/pop-secret-readytoeat-popcorn) that has been glazed with the flavor of several recognizable [Chupa Chups lollipops](https://www.trendhunter.com/trends/chupa-chups-sour) flavors in mind. This includes Strawberry, Apple, Cola and Caramel, which are each being offered in the UK in 110-gram and 135-gram bags [United Food & Beverage Group](https://www.trendhunter.com/trends/tasty-vibes) Director Yuri Roosblad spoke on the Crnch Popcorn Concepts Chupa Chups popcorn saying, "Either during big birthday celebrations or intimate family tv-nights. We are there, this time together with iconic flavoured Chupa Chups popcorn, to celebrate true joy. We are enthusiastic about this great collaboration between partners that share the same values; bringing tasteful and joyful moments to families and friends across the world.’’ ## Trend Insights (Trend Hunter) - Score: 6.0/10 - Popularity: 74% | Activity: 92% | Freshness: 15% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Popcorn-lollipop Hybrid Snacks:** Disruptive innovation opportunity: Combine the elements of crunchy popcorn and sweet lollipop flavors to create unique snack experiences - **Air-popped Snacks with Different Flavors:** Disruptive innovation opportunity: Experiment with unique and recognizable flavors to create new snack options that people will love - **Sweet and Salty Snacks:** Disruptive innovation opportunity: Create snack combinations that mix sweet and salty flavors to cater to different taste preferences and provide a unique snacking experience ### Where This Applies - **Snack Foods:** Disruptive innovation opportunity: Develop new snack products that combine different flavors, textures, and formats to attract consumers and increase sales - **Confectionery:** Disruptive innovation opportunity: Incorporate popular candy flavors into other snack products like popcorn and chips to expand product offerings and appeal to a wider audience - **Food Retail:** Disruptive innovation opportunity: Partner with different brands to create exclusive and innovative products that differentiate themselves from other retailers and increase customer loyalty ## Related on Trend Hunter - [Lollipop-Flavored Popcorn Snacks](https://www.trendhunter.com/trends/lolly-poppin-chupa-chups-popcorn.md) - [Crispy Chocolate Popcorn Snacks](https://www.trendhunter.com/trends/poppets-choc-toffee-popcorn.md) - [Chocolate-Covered Toffee Popcorns](https://www.trendhunter.com/trends/chocolate-toffee-popcorn.md) - [Hazelnut-Flavored Popcorn Snacks](https://www.trendhunter.com/trends/butterkist-crunchy-hazelnut-chocolate.md) - [Flavor-Packed Candy Chews](https://www.trendhunter.com/trends/chupa-chups-incredible-chew.md) - [Better-for-You Popcorn Snacks](https://www.trendhunter.com/trends/popchips-popcorn.md) - [Ice Cream-Flavored Popcorns](https://www.trendhunter.com/trends/butterkist-crunchy-cookies-cream.md) - [Savory Corn Snacks](https://www.trendhunter.com/trends/crunch-corn.md) - [Jellybean-Infused Popcorn Snacks](https://www.trendhunter.com/trends/jelly-beans-popcorn-kit.md)