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# Chunky Unit Luxe Sneakers
Jil Sander Launches a New Chunky Sole Sneaker for the SS20 Season

By Amy Duong | Published 2020-05-26 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/chunky-sole
References: [hypebeast](https://hypebeast.com/2020/5/jil-sander-white-chunky-sole-sneakers-ln-cc-drops-info) & [ln-cc](https://www.ln-cc.com/en/new/men/this-week/chunky-sole-sneakers-in-white-jil0142026wht.html)

Luxury fashion label [Jil Sander](https://www.trendhunter.com/trends/the-olfactory-series-1-collection) introduces another pair of sneakers for the Spring/Summer 2020 season in the form of the [Chunky Sole silhouette](https://www.trendhunter.com/trends/made-in-germany-superstar). The footwear prepares for the warmer season and boasts a premium construction with the use of smooth leather done with a clean matte coat.

There are two colorway options available in the selection of either all-white or all-black for a simplistic look. The most notable element of the sneaker is the sole unit which offers an elevated platform in a minimal, yet dramatic look. It boasts a ribbed detailing in a tonal manner with spectacular details across the entire structure. The rest of the shoe include rounded toe panels, laces, and neat [tonal stitching](https://www.trendhunter.com/trends/bw-army-lux).

Image Credit: LN-CC

## Trend Insights (Trend Hunter)

- Score: 2.0/10
- Popularity: 37% | Activity: 14% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Chunky Sole Sneakers:** The rise of chunky sole sneakers presents opportunities for designers to create innovative and attention-grabbing footwear.
- **Clean Matte Coat:** The trend of clean matte coatings on sneakers opens up possibilities for manufacturers to experiment with different materials and finishes for a sleek and modern look.
- **Minimalistic Design:** The demand for minimalistic sneaker designs creates disruptive innovation opportunities for brands to incorporate unique details and materials into their products.

### Sectors Adopting This

- **Luxury Footwear:** The luxury footwear industry can explore the sales potential of chunky sole sneakers that cater to the modern consumer's desire for both style and comfort.
- **Fashion Retail:** Fashion retailers can capitalize on the trend of clean matte coatings by offering a wide range of sneakers with different finishes, attracting customers who appreciate a polished aesthetic.
- **Footwear Manufacturing:** The footwear manufacturing industry can seize the opportunity presented by the minimalistic design trend to develop innovative manufacturing techniques that produce sleek and minimalistic sneakers.

## Related on Trend Hunter

- [Minimal Chunky Running Shoes](https://www.trendhunter.com/trends/adidas-sneaker.md)
- [Chunky Base Sneaker Models](https://www.trendhunter.com/trends/air-max-portal-1.md)
- [Minimalist Sneaker Collaborations](https://www.trendhunter.com/trends/king-avanti.md)
- [Dynamic Chunky Branded Sandals](https://www.trendhunter.com/trends/adilette-22-xlg.md)
- [Chunky Luxe Lifestyle Sneakers](https://www.trendhunter.com/trends/dior-chrono.md)
- [Off-White Chunky Joint Sneakers](https://www.trendhunter.com/trends/prime-x-20.md)
- [Chunky Plush Sneaker Models](https://www.trendhunter.com/trends/goldencush.md)
- [Progrssive Chunky Running Sneakers](https://www.trendhunter.com/trends/uplift-sc.md)
- [Chunky Collaborative Fashionable Shoes](https://www.trendhunter.com/trends/adidas-and-y3.md)
