# Luxury Car-Branded Watches Porsche Design Unveils the Chronograph 1 All Black Numbered Edition By Niko Pajkovic | Published 2022-05-02 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/chronograph-1-all-black References: [acquiremag](https://www.acquiremag.com/style/porsche-design-chronograph-1-all-black-numbered-edition) & [porsche-design](https://www.porsche-design.com/us/en/porsche-design-shop/shop/timepieces/chronograph-1/wap0710090pblk---chronograph-1-all-black-numbered-edition/) [Porsche Design](https://www.trendhunter.com/trends/porsche-design-x-hodinkee-chronograph-1) has announced a follow-up to its Chronograph 1 1972 Limited Edition timepiece with an exclusive wristwatch called the Chronograph 1 All Black Numbered Edition. The updated model trades in the original watch's vintage logos and design details with Porsche Design's modern-day branding. However, the piece maintains the watch's [all-black finish](https://www.trendhunter.com/trends/unimatic-x-maxfield). In terms of features, the Chronograph 1 All Black Numbered Edition comes equipped with a 40.8mm [titanium case and robust titanium strap](https://www.trendhunter.com/trends/chronograph-air-1) with a unique quick-change system. Moreover, the luxurious timepiece features a titanium carbide finish and a unique power system; the watch is powered by Porsche Design's in-house COSC-certified WERK 01.140 automatic movement, which boasts an impressive power reserve capable of lasting 48 hours. The Chronograph 1 All Black Numbered Edition will be available in a limited run starting November 2022. Image Credit: Porsche Design ## Trend Insights (Trend Hunter) - Score: 3.1/10 - Popularity: 51% | Activity: 32% | Freshness: 11% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Fashion for Men](https://www.trendhunter.com/fashionformen) ## Key Themes ### Why This Trend Is Growing - **Luxury Car-branded Watches:** The trend of luxury car-branded watches provides an opportunity for luxury car manufacturers to expand their brand presence and offer high-end accessories to their consumers. - **Titanium Watches:** The trend of titanium watches presents an opportunity for manufacturers to develop watches that are lightweight, durable, and of high quality, yet affordable. - **In-house Movements:** The trend of in-house movements in luxury watches presents an opportunity for manufacturers to develop proprietary movement systems that offer superior precision and reliability. ### Industries Being Reshaped - **Luxury Car Manufacturers:** Luxury car manufacturers can branch out into the luxury watch industry and leverage their brand cachet to sell high-end watches. - **Watch Manufacturers:** Watch manufacturers can experiment with materials such as titanium and innovate their watch mechanisms to increase durability, movement accuracy, and energy efficiency. - **Luxury Retail:** Luxury retail stores can capitalize on the trend of luxury car-branded watches by offering them to discerning customers looking for high-end luxury accessories. ## Related on Trend Hunter - [Chic Automotive Timepieces](https://www.trendhunter.com/trends/porsche-design-x-hodinkee-chronograph-1.md) - [Motorsport Heritage Timepieces](https://www.trendhunter.com/trends/porsche-design-chronograph-1-fat-2025-edition.md) - [Luxe Chronograph Watches](https://www.trendhunter.com/trends/porsche-anniversary-chronograph.md) - [Sports Car-Branded Watch Designs](https://www.trendhunter.com/trends/aston-martins-formula-one-team.md) - [Opulent Branded Automotive Timepieces](https://www.trendhunter.com/trends/autodromo-x-mobil-1-group-b-pegasus-edition.md) - [Bespoke Automobile Timepieces](https://www.trendhunter.com/trends/mercedes-amg-petronas.md) - [Striking Monochromatic Timepieces](https://www.trendhunter.com/trends/tag-heuer-carrera-tourbillon.md) - [Racing-Focused Timepieces](https://www.trendhunter.com/trends/pilots-watch-performance-chronograph-41.md) - [Sportscar-Inspired Eyewear](https://www.trendhunter.com/trends/iconic-curved-p8952.md)