# Prank-Themed Holiday Treats ‘Christmas Kitsch’ Revamps the Traditional Candy Cane By Malika Renee Butss | Published 2013-12-18 | Unique Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-kitsch References: [neatoshop](http://www.neatoshop.com/product/Pickle-Candy-Canes) & [retrofestive](http://www.retrofestive.ca/pickle-candy-canes/) Holiday targeted company Christmas Kitsch has taken everybody’s favorite holiday candy and given it a misleading twist. These nontraditional sweets may look like the lovable sweet candy on the outside, but after one lick, one may want to reconsider their trust in candy marketing. A Christmas Kitsh [candy cane](https://www.trendhunter.com/trends/the-brachs-cane-opener) looks like the typical red and white peppermint stick, but has the misleading taste of [bacon](https://www.trendhunter.com/trends/sour-punch-bacon-bites). Other mischievous flavors provided by this crafty company would be the green and white cane that come in either a wasabi flavoring or [dill pickle](https://www.trendhunter.com/trends/holiday-pickle-ornament-body-mist). Yum. Hang these interestingly flavored canes on your tree or give them as a prank reward for a curious child that got into their gifts too early. ## Trend Insights (Trend Hunter) - Score: 3.8/10 - Popularity: 37% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Unique](https://www.trendhunter.com/unique) > [Bizarre](https://www.trendhunter.com/bizarre) ## Key Themes ### Key Themes Behind This Trend - **Prank-themed Treats:** Christmas Kitsch's prank candy canes prove that there is a market for non-traditional, surprise flavors in the confectionery sector. - **Misleading Food Marketing:** Consumers are becoming more skeptical of food labeling and seeking out unexpected flavors for a novel experience. - **Novelty Food Gifting:** Unique and unconventional treats are becoming more popular as gifts for special occasions or as fun, unexpected treats for friends and family. ### Where This Applies - **Confectionery:** Opportunities exist for candy companies to create new and innovative flavor combinations and label them in misleading ways, catering to the demand for surprise and novelty. - **Food Gifting:** Companies that offer quirky and unconventional edible gifts have the potential to tap into the growing market for creative and unique gift ideas. - **E-commerce:** The convenience and accessibility of online marketplaces make them the ideal platforms for businesses to market and sell their unusual food products, making unconventional treats accessible to a wider audience. ## Related on Trend Hunter - [Holiday Sour Candies](https://www.trendhunter.com/trends/holiday-sour-candies.md) - [Snack Cake-Flavored Candy Canes](https://www.trendhunter.com/trends/twinkies-candy-canes.md) - [Coal-Shaped Candies](https://www.trendhunter.com/trends/itsugar-merry-frickn-christmas-box.md) - [Confetti Cake Candy Canes](https://www.trendhunter.com/trends/funfetti-candy-canes.md) - [Cooling Wintergreen Candy Canes](https://www.trendhunter.com/trends/wintergreen-candy-canes.md) - [Berry-Flavored Blue-Hued Christmas Candies](https://www.trendhunter.com/trends/blueberry-candy-canes.md) - [Modernized Holiday Candy Lineups](https://www.trendhunter.com/trends/holiday-candy-lineup.md) - [Playful Holiday Candle Lines](https://www.trendhunter.com/trends/holiday-candle-collection.md) - [Festively Flavored Toothpastes](https://www.trendhunter.com/trends/candy-cane-toothpaste.md)