# Convertible Steel Stocking Stuffers The 2-in-1 Christmas Greeting Card Doubles as a Tree Ornament By Jonathon Brown | Published 2012-11-08 | Special Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-greeting-card References: [another-studio](http://www.another-studio.com/static/html/tj_prepr.html) When a Christmas greeting card just isn’t enough, order up Tree Jewels, the new Christmas card line from Another Studio that also comes with a [keepsake tree ornament](https://www.trendhunter.com/trends/petinspired-ornament). With Christmas around the corner, these new 2-in-1 greeting cards offer a sleek, classy alternative to the run-of-the-mill cards found in grocery stores or drug stores. When your friends open the card you sent them, they’ll also find a 5 cm-high stainless steel ornament that folds out to take shape. Hidden inside the cards, this little surprise will give your holiday greeting increased value, not to mention adding a modern touch to the recipient’s Christmas tree. The collection offers two [limited edition ornament](https://www.trendhunter.com/trends/limited-edition-christmas-baubles)/card designs: one is called Mini Tree and the other Angel. Mini Tree sells for £6.50 and the Angel for £6.95 -- both are available as of November 8th via the company's site. ## Trend Insights (Trend Hunter) - Score: 2.5/10 - Popularity: 15% | Activity: 51% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Special](https://www.trendhunter.com/special) ## Key Themes ### Why This Trend Is Growing - **2-in-1 Greeting Cards:** Disruptive innovation opportunity: Create greeting cards that serve a dual purpose, adding value for recipients. - **Keepsake Ornaments:** Disruptive innovation opportunity: Design ornaments that can be incorporated into greeting cards, providing a unique and personal touch. - **Modern Christmas Decor:** Disruptive innovation opportunity: Develop sleek and stylish Christmas decorations that stand out from traditional options. ### Industries Being Reshaped - **Greeting Card Industry:** Disruptive innovation opportunity: Integrate innovative features into greeting cards to attract customers and differentiate from competitors. - **Ornament Manufacturing:** Disruptive innovation opportunity: Explore new materials, designs, and functions for ornaments to expand market offerings. - **Home Decor Industry:** Disruptive innovation opportunity: Create modern and unique Christmas decor items to cater to consumers looking for contemporary designs. ## Related on Trend Hunter - [Custom Holiday Ornaments](https://www.trendhunter.com/trends/staples-print-services.md) - [Collectible EDC Christmas Ornaments](https://www.trendhunter.com/trends/the-james-brand-throwflake.md) - [Novelty Supermarket Ornaments](https://www.trendhunter.com/trends/aldis-novelty-baubles.md) - [Christmas Puzzle Ornaments](https://www.trendhunter.com/trends/130-piece-puzzle-ornaments.md) - [Pop-Up Holiday Decor](https://www.trendhunter.com/trends/one-minute-christmas-trees.md) - [DIY Embroidery Ornaments](https://www.trendhunter.com/trends/diy-stitched-ornament-kits.md) - [Personalized Christmas Decor](https://www.trendhunter.com/trends/little-me-ornaments.md) - [Convenient Online Greeting Cards](https://www.trendhunter.com/trends/happy-tree-cards.md) - [Customizable Holiday Decorations](https://www.trendhunter.com/trends/merry-sparkles-outdoor-decor.md)