# Reselling Christmas eBay Flooded With Unwanted Gifts By Bianca | Published 2007-12-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-ebay References: [bild.t-online.de](http://www.bild.t-online.de/BILD/digital/telegramm-digital/telegramm-digital,rendertext=3357342.html) & [search.ebay](http://search.ebay.com/unwanted-christmas-present) Did you get some horrible gifts this year? Tacky stuff? Things you'll never use? Items you already had? What do you intend to do with them? A new trend sweeping our web savvy society is to pop those items on [eBay](https://www.trendhunter.com/trends/ebay-refurbished) to make a quick profit. eBay has even has a special "[Unwanted Christmas Present](http://search.ebay.com/unwanted-christmas-present)" section on its site. Looking through the items you can almost feel the cringing and awkward hug to grandma, then practically hear the scheming to turn a profit from the tragically practical or 5-years-out-of-date gifts. Items currently up for bid include a Baby Phat cell phone pouch, Ugg boots, and a messenger bag and sock combo. In the coming days, 1 in every 10 Germans will auction off their unwanted Christmas gifts online according to a BITKOM survey. In a group of 14-29 year olds, 17% planned to make a little extra cash this way. Overall, 13% of men attempt to ditch their gifts for cash while 9% of women do. About 50% will keep an unwanted gift anyway, about one in three will bring gifts back to the store, and one in five plans on re-gifting something. Although these are only statistics from Germany, the likelihood this is a common practice in other countries is quite high. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 40% | Activity: 18% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What's Driving This Trend - **Reselling Unwanted Gifts:** Opportunity for online marketplaces to cater to the growing trend of reselling unwanted gifts for profit. - **Re-gifting Culture:** Potential for businesses to capitalize on the trend of re-gifting by offering unique and personalized gift options. - **Gift Return Optimization:** Opportunity for retailers to streamline and improve the gift return process to meet customers' needs effectively. ### Who This Affects Most - **E-commerce:** E-commerce platforms should adapt to the trend of reselling unwanted gifts by creating dedicated sections and features for such listings. - **Personalized Gifts:** Personalized gift businesses can leverage the re-gifting culture by offering customized options that cater to individual preferences. - **Retail:** Retailers should optimize their gift return policies and procedures to enhance customer satisfaction and retain their business. ## Related on Trend Hunter - [Beer-Branded Cash Giveaways](https://www.trendhunter.com/trends/molson-coors-santa.md) - [Sustainable Marketplace Pop-Ups](https://www.trendhunter.com/trends/mercari-pop-up.md) - [Hard Cider Exchanges](https://www.trendhunter.com/trends/angry-swap.md) - [Refurbished E-Commerce Marketplaces](https://www.trendhunter.com/trends/ebay-refurbished.md) - [Repurposed Christmas Gear](https://www.trendhunter.com/trends/lidl-1.md) - [Frictionless QR-Based Resale Features](https://www.trendhunter.com/trends/ebay-1.md) - [Branded Gift Replacement Services](https://www.trendhunter.com/trends/replace-bad-gifts.md) - [Spring Cleaning Challenges](https://www.trendhunter.com/trends/list-to-1k.md) - [Online Luxury Resale Platform](https://www.trendhunter.com/trends/luxury-consignment-platform.md)