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# Cosmetic-Filled Christmas Crackers
Lime Crime's Diamond Crushers Cracker Box Includes Lip Products

By Laura McQuarrie | Published 2017-11-15 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-cracker
References: [cultbeauty](https://www.cultbeauty.co.uk/lime-crime-diamond-crushers-cracker-box.html?utm_source=Twitter&utm_medium=social&utm_content=LimeCrimCracker) & [limecrime](https://www.limecrime.com/lipsticks/set-bundles/diamond-crushers-cracker-box-bundle?via=594853a56170706900014357)

Over the holiday season, many people look forward to popping open a Christmas cracker and finding small items like novelty trinkets and paper crowns inside. This season, vegan and cruelty-free beauty brand Lime Crime is selling '[Diamond Crushers](https://www.trendhunter.com/trends/emi-jay-blind-box) Cracker Boxes' that are instead filled with cosmetics.

On the inside of the [Christmas crackers](https://www.trendhunter.com/trends/pladis-christmas-crackers) are miniature versions of the brand's Diamond Crushers, lip products that are said to provide "the effect of crushed diamonds on your lips" with a weightless, water-based formula.

The Diamond Crushers Cracker Box is available in three different themes: #GOLDS, GLINDA and UNICORN, each of which features a trio of best-selling shades like the shimmering Dope and Lit, the bold Acid Fairy and the ethereally hued Unicorn Queen.

## Trend Insights (Trend Hunter)

- Score: 2.6/10
- Popularity: 33% | Activity: 38% | Freshness: 8%
- Audience gender: 10% men, 90% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What Makes This Trend Stand Out

- **Cosmetic-filled Christmas Crackers:** The trend of filling Christmas crackers with cosmetics offers opportunities for cruelty-free and vegan beauty brands to meet consumer demand for unique holiday gifts.
- **Miniature Versions of Best-selling Products:** The trend of including miniature versions of popular products inside a holiday-themed gift box offers opportunities for brands to introduce new customers to their best-selling items while offering a unique holiday gift experience.
- **Weightless, Water-based Formulas:** The trend of using weightless, water-based formulas in cosmetics offers opportunities for beauty brands seeking to appeal to consumers that prioritize lightweight and natural-feeling products.

### Sectors Adopting This

- **Beauty & Fashion:** The beauty and fashion industry stands to benefit from the trend of incorporating cosmetic products into Christmas crackers.
- **Retail:** The rise of novelty holiday-themed gift sets presents opportunities for retailers to offer unique, eye-catching holiday products that appeal to consumers seeking novel gift ideas.
- **E-commerce:** The trend of offering holiday gift sets to consumers through e-commerce platforms offers opportunities for retailers to meet the growing demand for online shopping and unique holiday gifts.

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