# Cranberry Christmas Sodas This Sprite Christmas Beverage Combines Tartness with Sweet Lemon-Lime By Charlotte Joyce Kidd | Published 2015-10-27 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-beverage References: [marketingmag](http://www.marketingmag.ca/brands/coke-adds-a-little-pop-to-the-holiday-season-159982?rss=yes) & [sprite](http://www.sprite.com/style/sprite-cranberry/) This holiday season, Sprite's new Christmas beverage brings a little kick to the normaly sweet, citrus-y soda. [Coca-Cola](https://www.trendhunter.com/trends/merry-berry-mcfizz) and Christmas have a long and fruitful relationship. Because of an advertising campaign in the 1930s, Santa Claus' red and white outfit came to be so heavily associated with the similarly colored Coca-Cola label. To this day, the legend persists that [Coke](https://www.trendhunter.com/trends/starlight-coke) invented the iconic costume. So whenever an opportunity to celebrate the holidays arises, Coca-Cola takes advantage of it. This year, the soda mega-giant's Christmas beverage will be based on its tangy, sweet Sprite brand. [Cranberry Sprite](https://www.trendhunter.com/trends/spindrift-2) will remain on shelves just for the holiday season -- it's already been released in Canada, in time for Canadian Thanksgiving. It's an effective way for the brand to keep consumers' attention on its product throughout the holidays. ## Trend Insights (Trend Hunter) - Score: 1.7/10 - Popularity: 20% | Activity: 23% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Holiday-themed Beverages:** Creating limited-edition drinks with unique flavors and packaging that align with the holiday season can capture consumers' attention and create excitement. - **Fruit-infused Soda:** Incorporating different fruit flavors into traditional sodas can offer consumers new taste experiences and appeal to those seeking healthier alternatives to sugary carbonated drinks. - **Brand Partnerships:** Collaborating with well-known brands or utilizing popular characters and icons can create a sense of nostalgia and tap into the emotional connection consumers have with these brands, driving sales and brand loyalty. ### Where This Applies - **Beverage Industry:** The beverage industry can explore creating limited-edition holiday-themed drinks to cater to consumers' desire for unique and seasonal flavors. - **Food and Beverage Packaging Industry:** The food and beverage packaging industry can create eye-catching and festive packaging designs for holiday-themed beverages to attract consumers and enhance their holiday experience. - **Marketing and Advertising Industry:** The marketing and advertising industry can develop creative and effective campaigns that leverage brand partnerships and holiday nostalgia to engage consumers and drive sales for holiday-themed products. ## Related on Trend Hunter - [Seasonal Cranberry Citrus Sodas](https://www.trendhunter.com/trends/starry-cranberry-blizz.md) - [Reprised Fizzy Sodas](https://www.trendhunter.com/trends/the-starry-cranberry-blizz.md) - [Raspberry-Flavored Holiday Colas](https://www.trendhunter.com/trends/merry-berry-mcfizz.md) - [Limited Holiday Sweet Sodas](https://www.trendhunter.com/trends/holiday-creamy-vanilla.md) - [Better-For-You Seasonal Sodas](https://www.trendhunter.com/trends/olipop-holiday-flavors.md) - [Limited-Time Holiday Sodas](https://www.trendhunter.com/trends/cocacola-holiday-creamy-vanilla.md) - [Tart-Sweet Seasonal Spritzes](https://www.trendhunter.com/trends/q-cranberry-pomegranate-spritz.md) - [Virtual Brand-Backed Christmas Campaigns](https://www.trendhunter.com/trends/virtual-santa-visits.md) - [Seasonal Soda Ads](https://www.trendhunter.com/trends/olipop-christmas.md)