# Santa-Clad Beer Branding This Christmas Beer Features the Face of a Scowling Santa Claus By Katherine Pendrill | Published 2015-12-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-beer References: [foodbev](http://www.foodbev.com/news/beer-importer-rolls-out-santas-own-private-reserve-red-ale/) The specialty beer importer 'Euroboozer' has announced the release of a [festive Christmas beer](https://www.trendhunter.com/trends/last-christmas-sour-beer) adorned with the image of a scowling Santa Claus. This time of year, many people are stocking up on booze for [holiday get togethers](https://www.trendhunter.com/trends/holiday-punch1) with friends and family. This beer is the perfect option for adding some extra holiday cheer to your next party. 'Rogue 2015 Private Reserve' is a red ale made from Oregon-grown hops and barley. The beer has a [malty flavor](https://www.trendhunter.com/trends/yuletide-confessions) that is enhanced with the taste of spruce. In addition to the festive flavors, the beer bottle is also designed to reflect the holiday season. The Christmas beer features the face of a scowling Santa Claus, who can't seem to wait to get his hands on a frosty pint. ## Trend Insights (Trend Hunter) - Score: 0.6/10 - Popularity: 7% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Drinking](https://www.trendhunter.com/drinking) ## Key Themes ### What Makes This Trend Stand Out - **Festive Beer Packaging:** Exploring unique and eye-catching beer packaging designs that incorporate holiday themes and characters. - **Holiday Flavor Infusions:** Experimenting with different flavors and ingredients to create seasonal beer offerings that capture the essence of holidays. - **Novelty Holiday Beers:** Developing limited-edition or specialty holiday beers with unique branding and unconventional flavor profiles. ### Sectors Adopting This - **Craft Beer:** Craft breweries can leverage the holiday season to create seasonal offerings that stand out in a crowded market. - **Food and Beverage Packaging:** Packaging companies can offer creative and festive designs to cater to the high demand for holiday-themed beer packaging during the festive season. - **Import and Distribution:** Importers and distributors can capitalize on the popularity of seasonal and novelty beers by introducing unique holiday beer offerings to the market. ## Related on Trend Hunter - [Christmas Beer Releases](https://www.trendhunter.com/trends/jolly-saint-nico.md) - [Festive Cake-Flavored Beers](https://www.trendhunter.com/trends/cake-flavored-beer.md) - [Festively Seasonal American Ales](https://www.trendhunter.com/trends/schlafly-christmas-ale.md) - [Glittering Christmas Beers](https://www.trendhunter.com/trends/frozen-neck.md) - [Festively Wintry Beer Collections](https://www.trendhunter.com/trends/beer-collections.md) - [Barrel-Aged Christmas Ales](https://www.trendhunter.com/trends/christmas-ales.md) - [Festive Filmic Beers](https://www.trendhunter.com/trends/its-a-beaut-by-brewdog.md) - [Heavily-Hopped Winter Ales](https://www.trendhunter.com/trends/winter-ale.md) - [Spruce-Infused Pale Ales](https://www.trendhunter.com/trends/holiday-ipa.md)