# Festive Cookie Countdowns This Christmas Advent Calendar Surprises with a Fortune Cookie Each Day By Laura McQuarrie | Published 2015-11-13 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/christmas-advent References: [telegraph](http://www.telegraph.co.uk/food-and-drink/features/alternative-advent-calendars-why-have-chocolate-when-you-could-h/) & [notonthehighstreet](http://www.notonthehighstreet.com/crackingcookies/product/christmas-fortune-cookie-advent-calendar) While it's a hallmark of a Christmas advent calendar to supply both a surprise and a treat, the same can be said about fortune cookies. With this in mind, Cracking Cookies created a 'Festive Fortune Cookie Countdown' featuring 24 fortune cookies with mixed flavors like Chocolate Orange, Raspberry and Vanilla to Apple Pie. To make this novelty advent calendar even more enticing, one side of the paper slips inside the cookies reveal a festive greeting, while the all of the 24 daily fortunes can be completely customized at the time of purchase. To organize the fortunes for each day, Cracking Cookies handcrafts each treat and individually wraps them with a corresponding printed number from one to 24. ## Trend Insights (Trend Hunter) - Score: 4.4/10 - Popularity: 60% | Activity: 65% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Personalized Advent Calendars:** Cracking Cookies' customizable fortunes present an opportunity to capitalize on the personalization trend in advent calendars. - **Alternative Holiday Treats:** Incorporating non-traditional treats like fortune cookies creates an opportunity to offer a unique spin on classic holiday countdowns. - **Artisanal Food Gifting:** Handcrafting and individually wrapping each cookie, presents an opportunity to market the advent calendar as an artisanal gift. ### Who This Affects Most - **Food and Beverage:** Cracking Cookies' advent calendar adds innovation to the food and beverage industry, by incorporating personalized fortunes and non-traditional treats. - **E-commerce:** Customizable fortunes and doorstep delivery present opportunities to expand the e-commerce industry in the holiday season. - **Gifts and Novelties:** Handcrafted and personalized advent calendars present opportunities for companies specializing in offering unique and high-end gifts. ## Related on Trend Hunter - [Frozen Treat Holiday Advents](https://www.trendhunter.com/trends/frozen-advent-countdown-calendar.md) - [Cookie-Packed Advent Calendars](https://www.trendhunter.com/trends/shortbread-advent-calendar.md) - [Textural Chocolate Advent Calendars](https://www.trendhunter.com/trends/kinder-holiday-mix-countdown-calendar.md) - [Festive Holiday-Themed Calendars](https://www.trendhunter.com/trends/luxurious-holiday-advent-calendars.md) - [Ice Cream Advent Calendars](https://www.trendhunter.com/trends/12-days-of-ice-cream.md) - [Frozen Mochi Advent Calendars](https://www.trendhunter.com/trends/mymochi-advent-calendar.md) - [Charcuterie Advent Calendars](https://www.trendhunter.com/trends/charcuterie-advent-calendar.md) - [Spice Advent Calendars](https://www.trendhunter.com/trends/spice-advent-calendars.md) - [Festive Dog-Friendly Countdowns](https://www.trendhunter.com/trends/bark-seasons-treatings.md)