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# Intimate Collectors Editorials
Christie's Magazine Documents Collectors and Their Collections

By Vasiliki Marapas | Published 2014-12-03 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/christies-magazine
References: [itsnicethat](http://www.itsnicethat.com/articles/james-mollison-collectors-christies) & [mapltd](http://www.mapltd.com/artist/jamesmollison/)

Photographer James Mollison dedicated the inaugural issue of [Christie’s](https://www.trendhunter.com/trends/department-x) magazine to collectors of various kinds. The series' first chapter focuses on [collectors and collections](https://www.trendhunter.com/trends/collectible-new-york) in the UK, but it will later continue on to New York, Germany and China.

Mollison places the collector's portrait next to a photograph of their collection, whatever it may be, capturing a distinct harmony between the two. Without an obvious amount of context, the viewer is left to their own devices when it comes to drawing connections between the collector and their collection.

Of course, what each subject collects isn't so much the issue. Collecting something can range anywhere from being a casual hobby to a lifelong pursuit, but it is driven by a need to seek, preserve and archive something of [cultural, historical or sentimental significance](https://www.trendhunter.com/trends/thrilljoy-pix).

## Trend Insights (Trend Hunter)

- Score: 3.1/10
- Popularity: 27% | Activity: 59% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Photography](https://www.trendhunter.com/stylephotography)

## Key Themes

### Why This Trend Is Growing

- **Collectibles Culture:** Opportunity for businesses to tap into the growing trend of collectibles and cater to the needs of collectors.
- **Visual Storytelling:** Businesses can explore the use of visual storytelling techniques to engage customers and create unique brand experiences.
- **Curation Services:** Disruptive innovation opportunity for businesses to provide curated collections and personalized recommendations to collectors.

### Industries Being Reshaped

- **Art and Antiques:** The art and antiques industry can leverage the collectors' trend by offering unique and valuable pieces for collection.
- **Photography:** Opportunity for photographers and photography businesses to offer services that capture and document collectors and their collections.
- **E-commerce:** E-commerce platforms can facilitate the buying and selling of collectibles, providing a digital marketplace for collectors.

## Related on Trend Hunter

- [Collectibles-Focused Auction Departments](https://www.trendhunter.com/trends/department-x.md)
- [British Youth-Culture Photography Books](https://www.trendhunter.com/trends/home-and-away.md)
- [International Jewelry-Focused Digital Marketplaces](https://www.trendhunter.com/trends/jeweler-collective.md)
- [Contemporary Collectible Designs](https://www.trendhunter.com/trends/contemporary-collectible-design.md)
- [Community-Driven Collector Apps](https://www.trendhunter.com/trends/connectible.md)
- [Personal Nostalgic Photo Books](https://www.trendhunter.com/trends/holy-ohio.md)
- [Limited-Edition Collector's Boxsets](https://www.trendhunter.com/trends/collectors-boxset.md)
- [Horological Chronicle Books](https://www.trendhunter.com/trends/watch-stories-savoirfaire.md)
- [Contemporary Collectible Design Fairs](https://www.trendhunter.com/trends/collectible-new-york.md)
