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# Men's Red-Soled Kicks Boutiques
The Christian Louboutin Men's Store Opens in North America

By Michael Hemsworth | Published 2012-10-09 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/christian-louboutin-mens-store
References: [thecoveteur](http://thecoveteur.com/Christian_Louboutin_Mens) & [us.christianlouboutin](http://us.christianlouboutin.com/us_en/shop-online-3/mens.html)

[Christian Louboutin](https://www.trendhunter.com/trends/clam-chair) shoes are not longer just for the ladies; with the grand opening of the brand's first North American [men's boutique](https://www.trendhunter.com/trends/louis-vuittons-soho-popup), the design house is looking to expand its range and offer a fresh take on men's style at the Christian Louboutin men's store.

The iconic red sole of Loutboutin shoes is known all over the world, and can now be found on the bottom of some seriously hip new designs for men. From funky leopard print high-tops to [classically elegant loafers](https://www.trendhunter.com/trends/24-loafer), the new collection is nothing short of unpredictable and innovative. Louboutin got into the mens shoe industry by accident when a pair of custom-made loafers were a bit too big for the female customer. They were soon snatched up by another patron for her husband and the rest is history. The shop is located in New York's Midtown East district and is the first of several that will be popping up worldwide in the coming months.

## Trend Insights (Trend Hunter)

- Score: 5.8/10
- Popularity: 76% | Activity: 91% | Freshness: 8%
- Audience gender: 90% men, 10% women
- Primary generations: Millennial, Gen X
- Top markets: North America, Europe

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Shoes](https://www.trendhunter.com/shoes)

## Key Themes

### What Makes This Trend Stand Out

- **Expansion of Men's Fashion:** The opening of Christian Louboutin's first North American men's boutique indicates a growing trend of luxury brands expanding into the men's fashion market.
- **Unpredictable and Innovative Designs:** Christian Louboutin's new collection for men offers unpredictable and innovative designs, from funky leopard print high-tops to classically elegant loafers.
- **Accidental Entry Into Men's Shoe Industry:** Christian Louboutin's foray into the men's shoe industry started when a pair of custom-made loafers meant for a female customer were bought by another patron for her husband, demonstrating potential for accidental disruption in business.

### Sectors Adopting This

- **Luxury Fashion:** Luxury fashion brands like Christian Louboutin are expanding into the men's fashion market, creating opportunities for growth and innovation.
- **Men's Footwear:** The opening of Christian Louboutin's men's boutique highlights opportunities for disruption and innovation in the men's footwear industry.
- **Retail:** The expansion of Christian Louboutin's stores worldwide indicates potential for disruption and innovation in the retail industry.

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