# Decomposing Birdography Chris Jordan Midway Collection Captures Plastic Problems By Meghan Young | Published 2009-10-19 | Eco Source: Trend Hunter, https://www.trendhunter.com/trends/chris-jordan-midway-collection References: [gizmodo](http://gizmodo.com/5384892/where-plastic-goes-when-it-dies-birds-stomachs) & [chrisjordan](http://www.chrisjordan.com/) What better way to hit home an important message than showing it to the world; to illustrate this point, I bring to you just a few of the thirty images from the Chris Jordan Midway collection. These disconcertingly powerful images document, according to Gizmodo.com, “the impact of the [Great Pacific Garbage Patch](https://www.trendhunter.com/trends/marine-ecosystem-sculptures) on [albatross chicks](https://www.trendhunter.com/trends/birdaid) in the Midway Atoll.” At first glance, I truly believed these photographs were tampered with. It turns out, however, that the Chris Jordan Midway collection is completely faithful to the atrocious death these birds face. Not one item has been moved or placed. Visit his [website](http://www.chrisjordan.com/) for more insight into this issue. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 32% | Activity: 4% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Eco](https://www.trendhunter.com/eco) ## Key Themes ### Key Themes Behind This Trend - **Plastic Pollution Awareness:** The Chris Jordan Midway collection highlights the issue of plastic pollution in oceans and raises awareness of the detrimental effects of waste on wildlife and the environment. - **Sustainable Waste Management:** The impact of plastic pollution as shown by the Chris Jordan Midway collection presents an opportunity for sustainable waste management innovation to mitigate the effects of waste on the environment. - **Alternative Materials Development:** The issue of plastic waste as depicted by the Chris Jordan Midway collection creates a need for the development of alternative materials to replace single-use plastic products. ### Where This Applies - **Waste Management:** The Chris Jordan Midway collection highlights the need for better waste management practices to reduce the amount of plastic waste that ends up in the environment or oceans. - **Sustainability:** The issue of plastic pollution highlighted by the Chris Jordan Midway collection presents an opportunity for sustainability-focused innovation across sectors and industries. - **Materials Science:** The Chris Jordan Midway collection creates an opportunity for material scientists to develop alternative materials to replace single-use plastic products and reduce plastic waste. ## Related on Trend Hunter - [Sustainable Traveling Cups](https://www.trendhunter.com/trends/miir.md) - [Striking Urban Wildlife Art](https://www.trendhunter.com/trends/clare-allin.md) - [Plastic-Exploring Art Exhibitions](https://www.trendhunter.com/trends/everlasting-plastics.md) - [Apocalypse Post Pandemic Art](https://www.trendhunter.com/trends/contemporary-urban-art.md) - [Almost-Extinct Animal Sculptures](https://www.trendhunter.com/trends/fauna-series.md) - [Provocative Eco Screensavers](https://www.trendhunter.com/trends/planetsaving-screen-savers.md) - [Environmental Film Platforms](https://www.trendhunter.com/trends/patagonia-films.md) - [Biodegradable Holiday Decor](https://www.trendhunter.com/trends/christmas-decor-collection.md) - [Arctic Portal Installations](https://www.trendhunter.com/trends/arctic-portal.md)