# Preservative-Free Salsa Products The New Chosen Foods Guacamole and Salsa Products are Tasty By Michael Hemsworth | Published 2020-06-18 | Marketing Source: Trend Hunter, https://www.trendhunter.com/trends/chosen-foods-guacamole References: [preparedfoods](https://www.preparedfoods.com/articles/123993-chosen-foods-guacamole-salsa-products) & [chosenfoods](http://www.chosenfoods.com/) These new [Chosen Foods](https://www.trendhunter.com/trends/chosen-to-save-food) guacamole and salsa products have been unveiled by the brand as a range of offerings for consumers that will help to satisfy cravings for premium authentic dips. The product range consists of four products including Classic Guacamole, Spicy Guacamole, Avocado Mash and the Avocado Tomatillo Salsa, which are all [free from preservatives](https://www.trendhunter.com/trends/smash-kitchen) and stabilizers. The products are all also crafted using high-pressure processing to lock in the freshness, while also maintaining a Kosher and Non-GMO Verified profile. The Chosen Foods guacamole and salsa products are likely to be a hit amongst consumers this summer who are seeking out an easier way to enjoy the authentic taste of premium dips without having to do any preparation themselves. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 36% | Activity: 50% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Marketing](https://www.trendhunter.com/marketing) > [Branding](https://www.trendhunter.com/branding) ## Key Themes ### What's Driving This Trend - **Preservative-free Food:** The trend of creating preservative-free food products has the potential to gain attention and generate a loyal customer base. - **Authentic Dips:** There is an opportunity for businesses to market and sell authentic dip products to customers who prioritize taste and quality ingredients. - **High-pressure Processing:** Innovations in the use of high-pressure processing to preserve the freshness of food products can create a competitive advantage for businesses that prioritize the quality of their products. ### Who This Affects Most - **Food and Beverage:** Companies in the food and beverage industry could benefit from creating and marketing new preservative-free and authentic dip options for consumers. - **Health and Wellness:** Businesses in the health and wellness industry could market these Chosen Foods guacamole and salsa products as a healthy and natural snacking option. - **Packaging:** Businesses in the packaging industry could innovate new types of packaging technology to preserve the freshness of preservative-free food products and differentiate themselves in the market. ## Related on Trend Hunter - [Non-Traditional Avocado Dips](https://www.trendhunter.com/trends/wholly-avocado.md) - [Homestyle Guacamole Packs](https://www.trendhunter.com/trends/homestyle-guacamole.md) - [Avocado Oil-Based Product Campaigns](https://www.trendhunter.com/trends/chosen-to-save-food.md) - [Flavored Guacamole Lineups](https://www.trendhunter.com/trends/guac-flavors.md) - [Latin Cuisine-Inspired Salsas](https://www.trendhunter.com/trends/capsicana-salsas.md) - [Flavor-Packed Plant-Based Salsas](https://www.trendhunter.com/trends/saucy-gourmet.md) - [Zesty Avocado Dips](https://www.trendhunter.com/trends/avocado-dips.md) - [Creamy Summertime Snack Dips](https://www.trendhunter.com/trends/creamy-dips.md) - [Freeze-Dried Salsas](https://www.trendhunter.com/trends/freeze-dried-salsa.md)