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# Low-Carb Caramel Sticks
HighKey’s Chocolaty Stix are Low on Sugar and Carbs

By Laura McQuarrie | Published 2022-02-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chocolaty-stix
References: [nosh](https://www.nosh.com/food-wire/2022/highkey-releases-new-chocolaty-stix-and-caramel-filled-bar/) & [nosh](https://www.nosh.com/food-wire/2022/highkey-releases-new-chocolaty-stix-and-caramel-filled-bar/)

![Low-Carb Caramel Sticks](https://cdn.trendhunterstatic.com/thumbs/471/chocolaty-stix.jpeg)

The all-new Chocolaty Stix by [HighKey](https://www.trendhunter.com/trends/chocolate-pearls) are decadent treats that are uncompromising when it comes to taste yet also low on sugar and carbs. The rich and creamy treats have a milk chocolate-style coating and clean ingredients that are low-sugar, low-carb, gluten-free and grain-free.

The Chocolaty Stix bar features a layer of [peanut butter nougat](https://www.trendhunter.com/trends/caramel-peanut-nougat-bars) and a layer of [salty-sweet caramel](https://www.trendhunter.com/trends/no-sugar-added-salted-caramels), all with just nine grams of fiber and one gram of sugar. The individually wrapped bars are the perfect size to pack on the go or stash in a drawer for mid-day snacking.

“Chocolate and sugar are synonymous, but they don’t need to be, says Joe Ens, CEO of HighKey. The brand achieves its great-tasting bars with sugar substitutes.

## Trend Insights (Trend Hunter)

- Score: 0.8/10
- Popularity: 9% | Activity: 3% | Freshness: 11%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Low-sugar Treats:** The popularity of sugar substitutes has paved the way for the creation of new low-sugar treat options like HighKey’s Chocolaty Stix.
- **Gluten-free and Grain-free Products:** The rise in demand for gluten-free and grain-free options has increased the availability of snacks like HighKey’s Chocolaty Stix.
- **On-the-go Snacks:** Convenient, individually wrapped snacks like HighKey’s Chocolaty Stix capitalize on the trend of on-the-go snacking.

### Sectors Adopting This

- **Health Food Industry:** The health food industry can leverage innovative ways to create new options like Low-Sugar Treats and cater to clients with dietary restrictions like Gluten-Free and Grain-Free Products.
- **Confectionary Industry:** The confectionary industry can create more on-the-go snack options like HighKey’s Chocolaty Stix to meet consumer demands.
- **Fitness Industry:** The fitness industry can incorporate low-sugar and low-carb snacks like HighKey's Chocolaty Stix into their member offerings and capitalize on the trend of healthy snacking.

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