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# Charitable Crossover Skateboards
The Sage Vaughn for Chocolate(RED) '15 Deck Promotes a Good Cause

By Malika Renee Butss | Published 2015-12-05 | Art & Design
Source: Trend Hunter, https://www.trendhunter.com/trends/chocolatered
References: [hypebeast](http://hypebeast.com/2015/12/chocolate-red-skateboard) & [youtube](https://www.youtube.com/watch?time_continue=49&v=PFh3w3AIHpM)

Chocolate Skateboards and ([RED](https://www.trendhunter.com/trends/hivaids-prevention)) have appointed a popular California artist for a project titled the [Sage Vaughn for Chocolate](https://www.trendhunter.com/trends/grind-x-sage-barista-touch-impress-coffee-machine)(RED) 2015 Deck. Utilizing Vaughn's eccentric floral style, the two brands have produced this skateboard deck just in time for World AIDS Day.

The Sage Vaughn for Chocolate(RED) 2015 Deck is a [limited-edition creation designed for skate enthusiast](https://www.trendhunter.com/trends/skate-authentic-high) Elijah Berle. Created to help eliminate HIV/AIDS in Africa, this skateboard deck is apart of a greater initiative that will provide more than 23 days of life-saving medication for every purchase of a Chocolate(RED) deck.

Philanthropists and skateboarders can purchase this Chocolate(RED) deck on red.org, where they can also learn more about World AIDS Day and how they can help with HIV/AIDS funding research.

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 1% | Activity: 2% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Art & Design](https://www.trendhunter.com/artdesign)

## Key Themes

### Key Themes Behind This Trend

- **Collaborative Philanthropy:** The collaboration between Chocolate Skateboards and (RED) showcases how brands can join forces with philanthropic organizations to create impactful products.
- **Limited-edition Initiatives:** The creation of the Sage Vaughn for Chocolate(RED) 2015 Deck demonstrates the power of limited-edition products in raising funds and awareness for important causes.
- **Artistic Brand Partnerships:** By working with popular artists like Sage Vaughn, brands like Chocolate Skateboards can incorporate unique and eye-catching designs into their products, attracting a diverse audience.

### Where This Applies

- **Skateboarding:** The collaboration between Chocolate Skateboards and (RED) presents an opportunity for skateboarding companies to align themselves with charitable initiatives and engage with socially conscious consumers.
- **Philanthropy:** The success of the Sage Vaughn for Chocolate(RED) 2015 Deck highlights the potential for philanthropic organizations to partner with brands, leveraging their influence to drive positive change.
- **Art and Design:** The incorporation of Sage Vaughn's floral artwork into the Chocolate(RED) deck suggests opportunities for artists and designers to collaborate with brands and create visually appealing products with a social impact.

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