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# Cartoon-Inspired Candy Bars
Chocolate Reptar Bars Have Returned for the Holiday Season at FYE

By Katherine Pendrill | Published 2018-11-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chocolate-reptar-bars
References: [brandeating](https://www.brandeating.com/2018/11/reptar-bars-return-for-holidays-in-dinosaur-form-at-fye.html) & [fye](https://www.fye.com/home-gift/candy-snacks/?prefn1=franchiseName&prefv1=Rugrats)

For those looking to enjoy a bit of nostalgia this holiday season, chocolate Reptar Bars are back at FYE. Standing six and a half inches tall, these chocolate dinos are a tasty way to relive a popular cartoon series.

The Deluxe Reptar Chocolate Bar is a dinosaur-shaped piece of chocolate inspired by the toy from the beloved 90s cartoon 'Rugrats.' However, these aren't just any old dinosaur-shaped chocolate bars. Instead, the chocolate Reptar Bars are "green frosting filled [caramel milk chocolate with peanut crunch](https://www.trendhunter.com/trends/crunch-white)" that turns your tongue green. There is also an exclusive [Reptar on Ice Bar](https://www.trendhunter.com/trends/candy-bar-ice-cream), which features blue frosting instead of green.

With the 2018 holiday season already in full swing, it's clear that nostalgia-inducing products that remind millennials of their favorite childhood memories are sure to be a hit this Christmas.

Image Credit: *FYE.*

## Trend Insights (Trend Hunter)

- Score: 5.6/10
- Popularity: 78% | Activity: 82% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Gen Alpha, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Nostalgia-inspired Treats:** Opportunity for food and candy brands to create nostalgic products that appeal to millennials looking to relive their childhood memories.
- **Character-branded Products:** Opportunity for companies to collaborate with popular cartoon and entertainment franchises to create unique branded products that resonate with consumers.
- **Unconventional Flavor Combinations:** Opportunity for food and candy brands to experiment with unique and unexpected flavors that surprise and delight consumers.

### Industries Being Reshaped

- **Food and Beverage:** Companies in the food and beverage industry can leverage nostalgia and unique flavor profiles to capture market share and differentiate their products.
- **Entertainment:** Entertainment companies can collaborate with food and beverage brands to create unique branded products that tie in with their franchises, creating an additional revenue stream.
- **Retail:** Retailers can create exclusive partnerships with food and candy brands to offer limited edition products that drive foot traffic and sales.

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