# Supersized Chocolate Drops Hershey's is Releasing Chocolate Kisses for Christmas with Hazelnuts By Cadhla Gray | Published 2015-10-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chocolate-kisses References: [usatoday](http://www.usatoday.com/story/money/2015/10/20/hershey-kisses-deluxe-hazelnuts-new-product/74234732/) & [hersheys](http://www.hersheys.com/kisses/products.aspx) Though Christmastime is still far away, that doesn't mean we can't get excited about favorite delicious chocolate variations, including [Hershey's](https://www.trendhunter.com/trends/milk-chocolate-drops) recently announced new Chocolate Kisses. Double the size of the original chocolates, this doesn't mean that you can't eat just as many. Instead of solid milk chocolate, these treats have a [roasted hazelnut](https://www.trendhunter.com/trends/ferrero-rocher-presents) in their center as well as rice crisps speckled about the inside to give them a nice crunch. By using rice instead of wheat crisps, the chocolates will also be able to be marketed as a gluten-free option. The final touch on these supersized Chocolate Kisses is a golden wrapper instead of silver, telling of its increase in quality and deliciousness. ## Trend Insights (Trend Hunter) - Score: 4.7/10 - Popularity: 73% | Activity: 60% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **Supersized Chocolates:** Opportunity for companies to create bigger versions of popular chocolate products to attract customers looking for unique and indulgent treats. - **Hazelnut-filled Chocolates:** Potential for brands to explore different nut fillings in chocolates, providing a new flavor profile and catering to nut lovers. - **Gluten-free Chocolate Options:** Opportunity for chocolatiers to develop gluten-free chocolate products to tap into the growing market of consumers with dietary restrictions. ### Sectors Adopting This - **Confectionery:** Confectionery industry can leverage the trend of supersized chocolates to create unique and eye-catching products, appealing to chocolate lovers seeking novel experiences. - **Nut Industry:** Nut industry can collaborate with chocolate manufacturers to explore different nut fillings, creating innovative products that cater to the evolving tastes of consumers. - **Gluten-free Food Market:** Gluten-free food market can expand its offerings by partnering with chocolate makers to offer delicious and safe gluten-free chocolate options, satisfying the demand of health-conscious consumers. ## Related on Trend Hunter - [Comforting Milk-Based Chocolates](https://www.trendhunter.com/trends/milklicious-chocolate.md) - [Holiday Chocolate Bar Collections](https://www.trendhunter.com/trends/hersheys-2022-holiday-lineup.md) - [Crunchy Cinnamon Chocolate Drops](https://www.trendhunter.com/trends/hersheys-kisses-cinnamon-toast-crunch.md) - [Cupcake-Flavored Chocolates](https://www.trendhunter.com/trends/vanilla-frosting-flavored-creme.md) - [Festively Elevated Chocolate Treats](https://www.trendhunter.com/trends/the-hershey-company-seasonal-treats.md) - [Anime-Themed Chocolate Drops](https://www.trendhunter.com/trends/hersheyskisses-pokmon.md) - [Cost-Conscious Christmas Candy Collections](https://www.trendhunter.com/trends/the-hershey-company-holiday-range.md) - [Celebratory Seasonal Chocolate Products](https://www.trendhunter.com/trends/hershey-seasonal-treats.md) - [Festively Shaped Baking Chocolates](https://www.trendhunter.com/trends/hersheys-holiday-baking-shapes.md)