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# Cocoa Feet
Toe-Food Chocolates

By Cowbag | Published 2008-10-04 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chocolate-feet-podiastrist-turned-will-wonka
References: [toefood](http://www.toefood.com/foot_expressions/)

I have reached the end of the internet - a site that only sells [toe food](https://www.trendhunter.com/trends/cherry-scented-foot-spray). Sweets and chocolate that looks like toes or feet.

However, they sound really, really dull on the website, as you can see from the excerpt below. YAWN. In an ironic way, I like the list of toe sayings on the site (example: “I’m glad you stepped into my life!"), although my toes curl at the thought of podiatrist dinner parties where these are all trotted out.

The products are okay, sort of, but frustrating-- this could be an amazing concept like the [chocolate skulls](https://www.trendhunter.com/trends/valentines-day-chocolates-1).

## Trend Insights (Trend Hunter)

- Score: 2.8/10
- Popularity: 32% | Activity: 44% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Toe-food Chocolates:** Disruptive innovation opportunity: Exploring the niche market of toe-food chocolates by creating unique and visually appealing designs.
- **Podiatrist Dinner Parties:** Disruptive innovation opportunity: Creating a platform or service that caters to the unique needs and interests of podiatrists, such as organizing specialized dinner parties.
- **Chocolate Skulls:** Disruptive innovation opportunity: Expanding the concept of chocolate art by creating intricate and realistic chocolate sculptures, similar to the popular chocolate skulls.

### Industries Being Reshaped

- **Confectionery:** Disruptive innovation opportunity: Incorporating unconventional ingredients and designs into confectionery products to cater to niche markets, such as toe-food chocolates.
- **Event Planning:** Disruptive innovation opportunity: Developing event planning services specifically tailored to the needs of podiatrists, including organizing dinner parties and conferences.
- **Art and Sculpture:** Disruptive innovation opportunity: Leveraging the popularity of unique chocolate sculptures, like chocolate skulls, to create a new market for high-end edible art pieces.

## Related on Trend Hunter

- [Indulgent Festive Snack Lines](https://www.trendhunter.com/trends/gnaw-chocolates.md)
- [Extravagant Chocolate Bars](https://www.trendhunter.com/trends/extrtavagant-chocolate.md)
- [Pickle-Shaped Chocolates](https://www.trendhunter.com/trends/pickle-milk-chocolate.md)
- [Pleasure Toy-Inspired Chocolates](https://www.trendhunter.com/trends/tenga-chocolates.md)
- [Lobster-Shaped Chocolates](https://www.trendhunter.com/trends/chocolate-lobster.md)
- [Innovative Foot Care Products](https://www.trendhunter.com/trends/barefoot-scientist.md)
- [Cherry-Scented Foot Sprays](https://www.trendhunter.com/trends/cherry-scented-foot-spray.md)
- [Collectible-Inspired Chocolates](https://www.trendhunter.com/trends/palm-bites.md)
- [Accessible Foot Health Products](https://www.trendhunter.com/trends/zentoes-products.md)
