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# Hyper-Chilled Chocolate Strawberries
Tru Fru's Dark Chocolate-Coated Strawberries are Hyper-Dried

By Laura McQuarrie | Published 2022-06-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chocolate-coated-strawberries
References: [foodbusinessnews.net](https://www.foodbusinessnews.net/media/photos/4380-new-products-from-sweets-snacks-expo) & [trufru](https://trufru.com/hyper-chilled/)

![Hyper-Chilled Chocolate Strawberries](https://cdn.trendhunterstatic.com/thumbs/481/chocolate-coated-strawberries.jpeg)

At the Sweets & Snacks Expo, [Tru Fru](https://www.trendhunter.com/trends/tru-fru-4) released its Frozen Fresh products, including [dark chocolate-coated strawberries](https://www.trendhunter.com/trends/chocolate-covered-strawberry-ice-cream). These hyper-dried berries are coated in real dark chocolate, then chilled at -300 degrees Farenheight to provide a tasty anytime snack. This frozen treat helps to make the tried-and-true pairing of strawberries and chocolate accessible as an everyday snack and not just one that's decadent and reserved for special occasions.

Thanks to hyper-chilling, the frozen fruit shares not only great flavor but the natural ripeness and nutritional benefits are preserved after the fruit has been picked at its peak.

At the 2022 iteration of the annual event for confectionery and snack retailers, manufacturers and suppliers, Tru Fru won the Best in Show Award for its [Nature's](https://www.trendhunter.com/trends/fruit-pearls-triple-berry) Strawberries Hyper-Chilled Fresh in Ruby Cacao.

## Trend Insights (Trend Hunter)

- Score: 2.4/10
- Popularity: 33% | Activity: 27% | Freshness: 12%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Hyper-drying Food:** There is an opportunity for companies to use hyper-drying technology to preserve the natural ripeness and nutritional benefits of food products.
- **Frozen Treats as Everyday Snacks:** There is an opportunity for companies to create frozen snacks using natural ingredients and flavors that can be enjoyed as an everyday, on-the-go treat.
- **Innovative Chocolate Pairings:** There is an opportunity for companies to experiment with unique and unexpected chocolate pairings to create new and exciting flavor experiences for consumers.

### Sectors Adopting This

- **Food Preservation:** The food preservation industry can utilize hyper-drying technology to preserve the natural ripeness and nutritional benefits of food products without additives or preservatives.
- **Frozen Food:** The frozen food industry can create natural and healthy frozen snacks using hyper-chilling technology and unique flavor combinations.
- **Chocolate Manufacturing:** The chocolate manufacturing industry can experiment with unique and unexpected chocolate pairings to create new and exciting flavor experiences for consumers.

## Related on Trend Hunter

- [Hyper-Dried Fruit Lines](https://www.trendhunter.com/trends/tru-fru-4.md)
- [Fruit-Forward Chocolate Treats](https://www.trendhunter.com/trends/tru-fru-1.md)
- [Hyper-Chilled Pineapple Snacks](https://www.trendhunter.com/trends/tru-fru.md)
- [Chocolate-Covered Frozen Fruit Treats](https://www.trendhunter.com/trends/trfr-frozen-fruit-snacks.md)
- [Chocolate-Dipped Frozen Blackberries](https://www.trendhunter.com/trends/hidden-fruits-blackberries.md)
- [Gifting-Friendly Freeze-Dried Fruits](https://www.trendhunter.com/trends/tru-fru-valentines-day.md)
- [Chocolate-Dipped Frozen Grapes](https://www.trendhunter.com/trends/chocolate-dipped-frozen-grapes.md)
- [Crispy Chocolate-Covered Berries](https://www.trendhunter.com/trends/almond-mylk-chocolate-covered-strawberries.md)
- [Chocolate-Covered Frozen Fruit Desserts](https://www.trendhunter.com/trends/hersheys-frozen-fruit.md)
