# Vegan Chocolate-Coated Licorice Panda Covers Soft Licorice in Smooth, Creamy Rice Milk By Laura McQuarrie | Published 2022-08-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chocolate-coated-licorice References: [vegconomist](https://vegconomist.com/food-and-beverage/sweets-snacks/panda-launches-vegan-chocolate-coated-liquorice-in-uk/)  [Panda's](https://www.trendhunter.com/trends/hello-panda-pretzel) chocolate-coated licorice is an indulgent vegan treat that shares the rich and creamy taste and texture of rice milk. This vegan product is a standout because it's unlike so many other chocolate-covered products that are not fit for vegan consumption. This first-of-its-kind product from Panda is a novelty in the plant-based category and it offers a new way for soft licorice lovers to experience a classic treat with a twist, all with the benefit of natural flavors. These chocolate-coated licorice treats can be found in shareable, resealable pouches. This new chocolate flavor joins others from Panda, including the original, strawberry and raspberry varieties. This vegan-friendly chocolate licorice treat is launching at a time when demand for [plant-based confectionery](https://www.trendhunter.com/trends/wild-thingz) is continuing to grow globally. ## Trend Insights (Trend Hunter) - Score: 3.2/10 - Popularity: 56% | Activity: 28% | Freshness: 12% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Plant-based Confectionery:** The growing demand for plant-based confectionery presents opportunities for the development and innovation of new vegan treats like chocolate-coated licorice. - **Chocolate-coated Vegan Treats:** The popularity of chocolate-covered treats means there is a huge potential audience for unique and indulgent plant-based treats like Panda's chocolate-coated licorice. - **Novelty Vegan Products:** As more and more consumers shift towards plant-based lifestyles, there is a growing need for innovative and unique vegan products like Panda's chocolate-coated licorice. ### Industries Being Reshaped - **Food and Beverage:** As the demand for plant-based products continues to grow, the food and beverage industry will need to develop new and exciting vegan treats like chocolate-coated licorice to meet consumer needs. - **Confectionery:** The confectionery industry has the opportunity to differentiate itself by creating unique and indulgent plant-based treats like Panda's chocolate-coated licorice to appeal to health-conscious consumers. - **Vegan Food:** The rise of veganism highlights a growing need for innovative vegan foods like Panda's chocolate-coated licorice that can cater to the increasing demand for plant-based and healthier snacking options. ## Related on Trend Hunter - [Artisanal Vegan Chocolates](https://www.trendhunter.com/trends/lderach-vegan-chocolate.md) - [Oat-Based Milk Chocolate Bars](https://www.trendhunter.com/trends/oat-based-milk-chocolate.md) - [Vegan-Friendly Belgian Chocolates](https://www.trendhunter.com/trends/belgian-milk-chocolate.md) - [Cocoa-Free Chocolate Candies](https://www.trendhunter.com/trends/treets-piasten.md) - [Limited-Edition Festive Vegan Chocolates](https://www.trendhunter.com/trends/lindt-hello-soft-creamy-hazelnut.md) - [Oat-Based Chocolate Truffles](https://www.trendhunter.com/trends/lindor-vegan-truffles.md) - [Vegan Milk Candy Bars](https://www.trendhunter.com/trends/vegan-milk-chocolatebar.md) - [Creamy Milk-Free Chocolates](https://www.trendhunter.com/trends/milk-free-chocolate.md) - [Citrusy Vegan Chocolate Bars](https://www.trendhunter.com/trends/almond-orange-oat-milk-chocolate-bar.md)