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# Chocolate Christmas Trees
The 30-Foot Edible Tanenbaum for Charity by Patrick Roger

By Michael Hines | Published 2010-12-02 | Social Good
Source: Trend Hunter, https://www.trendhunter.com/trends/chocolate-christmas-tree
References: [odditycentral](http://www.odditycentral.com/news/chocolatier-creates-lifesize-chocolate-christmas-tree.html) & [patrickroger](http://www.patrickroger.com/en/index.php)

My sweet tooth is tingling after checking out the Chocolate Christmas Tree by French chocolatier Patrick Roger. This enormous and edible tanenbaum took four tonnes of chocolate and a month's worth of work to make.

The Chocolate Christmas Tree is both delicious and philanthropic, as pieces of it are set to be auctioned off at a French telethon benefiting neuromuscular diseases. Check out the time-lapse video above to see just how this chocolaty tree came to be.

## Trend Insights (Trend Hunter)

- Score: 3.2/10
- Popularity: 18% | Activity: 70% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Social Good](https://www.trendhunter.com/socialgood) > [Charity](https://www.trendhunter.com/charity)

## Key Themes

### What's Driving This Trend

- **Edible Sculptures:** Opportunity for chefs and chocolatiers to create large-scale edible sculptures for events and charitable donations.
- **Philanthropic Marketing:** Opportunity for companies to incorporate philanthropy and social responsibility into their marketing campaigns.
- **Luxury Charity Events:** Opportunity for event planners and luxury brands to create high-end, charitable events featuring unique and extravagant pieces like the chocolate Christmas tree.

### Who This Affects Most

- **Food and Beverage:** Industry for chefs and chocolatiers to create innovative, large-scale edible sculptures for events and charity.
- **Marketing:** Industry for companies to capitalize on social responsibility and philanthropy in their marketing campaigns.
- **Event Planning:** Industry for planners and luxury brands to create high-end events featuring unique and extravagant pieces, such as the chocolate Christmas tree.

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