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# Spicy Breakfast Melts
The Breakfast Bacon Chipotle Melt Features a Creamy Chipotle Sauce

By Katherine Pendrill | Published 2016-08-12 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chipotle-melt
References: [brandeating](http://www.brandeating.com/2016/08/jack-in-box-testing-new-breakfast-bacon-chipotle-melt.html) & [theimpulsivebuy](http://www.theimpulsivebuy.com/wordpress/2016/08/04/fast-food-news-jack-in-the-box-breakfast-bacon-chipotle-melt/)

Jack in the Box recently began testing out a new morning meal option called the Breakfast Bacon Chipotle Melt. With a growing number of consumers eating meals on the go, fast food chains have been clamoring to offer a wider range of breakfast options. This breakfast sandwich is designed to appeal to those who enjoy a bit of spice first thing in the morning.

Jack in the Box's Breakfast Bacon Chipotle Melt is a basic breakfast sandwich with a [spicy twist](https://www.trendhunter.com/trends/spicy-mcmuffin). The sandwich consists of bacon, eggs, American cheese, Swiss cheese and a creamy chipotle sauce served on two slices of [toasted sourdough bread](https://www.trendhunter.com/trends/sourdough-smashed-jack).

With nearly all fast food brands ramping up their morning menus, this new breakfast sandwich helps Jack in the Box cater to customers visiting during the early hours.

## Trend Insights (Trend Hunter)

- Score: 1.0/10
- Popularity: 9% | Activity: 12% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Spicy Breakfast Options:** As consumers look for more unique breakfast options, fast food chains can increase their offerings with spicy twists.
- **On-the-go Breakfasts:** As the number of commuters increases, providing quick, handheld breakfast items like this Breakfast Bacon Chipotle Melt appeals to those looking for a speedy meal.
- **New Fast Food Offerings:** Fast food chains that innovate and create new breakfast items like Jack in the Box’s Breakfast Bacon Chipotle Melt can gain an advantage over competitors.

### Where This Applies

- **Fast Food Chains:** Fast food chains can create new breakfast items to cater to the growing on-the-go breakfast market with unique and spicy options like the Breakfast Bacon Chipotle Melt.
- **Food Manufacturing:** Food manufacturers can create and package spicy breakfast items for fast food chains and grocery stores to appeal to the growing market of consumers who enjoy spicy breakfast foods.
- **Qsrs:** Quick-service restaurants can create grab-and-go breakfast sandwiches with unique flavorings like chipotle to expand their early morning menu offerings and cater to busy, on-the-go consumers.

## Related on Trend Hunter

- [Cheese-Packed Breakfast Sandwiches](https://www.trendhunter.com/trends/cheesy-breakfast-melts.md)
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