# Haggis-Flavored Junk Food The Much Requested Taste of Haggis is Now a Chip Flavor By Kyle Towers | Published 2013-01-21 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chip-flavor References: [foodbeast](http://foodbeast.com/content/2013/01/17/haggis-potato-chips-are-distinctively-scottish/) & [mackies](http://www.mackies.co.uk/potato_crisps/flavours/haggis_cracked_black_pepper.aspx) There has been many [bizarre seasonings](https://www.trendhunter.com/trends/kettle-brand-potato-chips-flavors) that have emerged over recent years, and this [haggis chip flavor](https://www.trendhunter.com/trends/pork-scratching-potato-crisps) is certainly no exception. The culture-heavy chips peak taste bud curiosity more than the dish itself. Unless you're a Scot, Haggis is notoriously spurned because of its obscure ingredients, like sheep insides, and distinctly terrible taste (or so I've heard). But now that it is a chip flavor, it's safe to say it will be a lot easier for consumers to digest. It could even prove to be a stepping stone in order to trying haggis. Combining fun and unique seasonings with the deliciousness of chips has become a major phenomenon. And why shouldn't it? Chips are such a welcomed and loved part of culture and the fact that any flavour can be added is an added bonus. ## Trend Insights (Trend Hunter) - Score: 0.7/10 - Popularity: 3% | Activity: 11% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Bizarre Chip Flavors:** The emergence of haggis chip flavor is an example of the trend towards creating unique and unconventional chip flavors. - **Cultural Food Exploration:** Haggis chip flavor reflects a growing interest in trying new and exotic flavors from different cultures. - **Customizable Snack Experience:** The trend of adding various flavors to chips allows consumers to personalize their snack experience by choosing from a wide range of options. ### Who This Affects Most - **Snack Food Industry:** The snack food industry can capitalize on the trend of creating bizarre chip flavors to meet the growing demand for unique and exciting snack options. - **Food Manufacturing Industry:** The food manufacturing industry can explore new and unconventional flavor combinations like haggis chip flavor to attract adventurous consumers and stand out in the market. - **Global Food and Beverage Industry:** The global food and beverage industry can benefit from the trend of cultural food exploration by offering a diverse range of flavors and products inspired by different cuisines around the world. ## Related on Trend Hunter - [Controversial Snack Chips](https://www.trendhunter.com/trends/illegal-chips.md) - [Spice-Forward Kettle Chips](https://www.trendhunter.com/trends/kettle-chips-flavors.md) - [Easter-Celebrating Snack Chips](https://www.trendhunter.com/trends/walkers-sensations-chips.md) - [Asian Cuisine-Inspired Snack Chips](https://www.trendhunter.com/trends/asian-style-chips.md) - [Spicy Hemp Potato Chips](https://www.trendhunter.com/trends/cannabis-potato-chips.md) - [Recipe-Flavored Potato Chips](https://www.trendhunter.com/trends/pringles-chip-flavors.md) - [Intimately Flavored Snack Chips](https://www.trendhunter.com/trends/chazz-kettle-chips.md) - [Bold Cuisine-Flavored Chips](https://www.trendhunter.com/trends/havoc-snacks.md) - [Condiment-Flavored Snack Chips](https://www.trendhunter.com/trends/walkers-chips.md)