# Fast Food Szechuan Burgers McDonald's Chinese Szechuan Burger Was Released with Its New Menu By Ell Smith | Published 2018-06-18 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chinese-szechuan-burger References: [chewboom](https://www.chewboom.com/2018/06/18/mcdonalds-is-selling-a-chinese-szechuan-burger-in-canada-as-part-of-new-world-taste-tour-menu/) & [mcdonalds](https://www.mcdonalds.com/ca/en-ca/promotions/worldtastetour.html) In an effort to produce a more diversified menu, McDonald's has released a Chinese Szechuan Burger that's available throughout Canada. The new burger arrives as part of the brands World Taste Tour menu, which includes new international-inspired flavors. This particular offering consists of a 100-percent Canadian beef patty that's topped with crispy wontons, lettuce and onions, all while topped with Szechuan sauce and mayo. The indulgent treat arrives on a toasted black and white sesame bun. The fast food chain's World Taste Tour menu includes other international flavors, such as the Italian Pesto Chicken Sandwich, and Aussie BBQ & Egg Burger, the French Crème Brûlée McFlurry and more. To promote the new menu, the brand has launched a contest that will award one lucky winner with a trip to one of the menu's listed countries. ## Trend Insights (Trend Hunter) - Score: 4.8/10 - Popularity: 48% | Activity: 88% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Global Fast Food:** Disruptive innovation opportunity: Expanding international menu offerings to appeal to diverse tastes and preferences. - **Cultural Fusion Cuisine:** Disruptive innovation opportunity: Combining different cultural flavors into fast food products to attract customers seeking new and unique dining experiences. - **Exotic Flavors in Fast Food:** Disruptive innovation opportunity: Utilizing exotic flavors as a unique selling proposition in the fast food industry to differentiate from competitors. ### Who This Affects Most - **Fast Food:** Disruptive innovation opportunity: Offering a diversified menu featuring flavors from around the world to appeal to a wider range of customers. - **Tourism and Travel:** Disruptive innovation opportunity: Creating contests or promotions that combine food and travel to engage customers and create brand loyalty. - **Food and Beverage:** Disruptive innovation opportunity: Developing new and unique taste combinations utilizing traditional foods in different ways to create exciting culinary experiences. ## Related on Trend Hunter - [Curated Global QSR Menus](https://www.trendhunter.com/trends/international-heist-menu.md) - [Spicy Wintertime Chicken Sandwiches](https://www.trendhunter.com/trends/mcdonalds-mcspicy.md) - [Collaborative Numbing Spice Burgers](https://www.trendhunter.com/trends/the-smash-sichuan.md) - [Sichuan Fried Chicken Burgers](https://www.trendhunter.com/trends/chilli-fried-chicken-burger.md) - [Remixed QSR Meal Menus](https://www.trendhunter.com/trends/mcdonalds-remix-menu.md) - [Delicious QSR Veggie Burgers](https://www.trendhunter.com/trends/mcveggie.md) - [Creamy Crispy QSR Burgers](https://www.trendhunter.com/trends/chunky-potato-beef-creamy-jalapeno-burger.md) - [Creamy Parmesan Sauce Burgers](https://www.trendhunter.com/trends/creamy-parmesan-bacon-quarter-pounder.md) - [Localized QSR Burgers](https://www.trendhunter.com/trends/mcdonalds-taiwan.md)