# Electronic Cigarette Helps You Stub Out The Habit By Justin Good | Published 2007-05-11 | Business Source: Trend Hunter, https://www.trendhunter.com/trends/chinese-e-cigarette-helps-you-stub-out-the-habit References: [reuters](http://www.reuters.com/article/lifestyleMolt/idUSSP23039020070509) Finally, a cigarette that feels and looks like a cigarette but isn't bad for your health. A Hong Kong company called [Golden Dragon Group](https://www.trendhunter.com/trends/arion-retail) is now marketing to [smokers trying to quit](https://www.trendhunter.com/trends/nicotine-replacement-system) what it is calling the "world's first 'electronic' cigarette." The e-cigarette is a battery powered, cigarette-shaped device that "[delivers nicotine to inhalers](https://www.trendhunter.com/trends/nicotine-reduction) in a bid to emulate actual smoking." It even emits vapor, so in many ways, it is like an actual smoking experience. Currently, the cigarettes are being sold for "1600 Yuan ($208.00) apiece and are already available in China, Israel, Turkey, and a number of European countries", however, it is not yet available in the U.S. On Trend Hunter, we've also seen **[smoke free nic sticks](http://www.trendhunter.com/trends/smoke-free-cigarettes)**, but they're less gadgety. ## Trend Insights (Trend Hunter) - Score: 5.0/10 - Popularity: 71% | Activity: 70% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Business](https://www.trendhunter.com/business) > [Market](https://www.trendhunter.com/market) ## Key Themes ### Why This Trend Is Growing - **Electronic Cigarettes:** Disruptive innovation opportunity: Develop a more affordable and accessible version of the electronic cigarette for wider adoption. - **Smoking Cessation Devices:** Disruptive innovation opportunity: Create innovative smoking cessation devices that offer a unique and effective way for smokers to quit. - **Vaporizing Technology:** Disruptive innovation opportunity: Explore new applications for vaporizing technology beyond smoking, such as aromatherapy or medical treatments. ### Industries Being Reshaped - **Health and Wellness:** Disruptive innovation opportunity: Introduce personalized health and wellness programs specifically designed for individuals trying to quit smoking. - **Consumer Electronics:** Disruptive innovation opportunity: Develop technologically advanced devices and accessories for electronic cigarettes to enhance the overall user experience. - **Pharmaceutical:** Disruptive innovation opportunity: Research and develop alternative nicotine delivery methods that are more effective and less harmful than traditional smoking. ## Related on Trend Hunter - [Data-Driven Vape-Quitting Apps](https://www.trendhunter.com/trends/quit-vaping-app.md) - [Flavorful Nicotine-Free Vape Pens](https://www.trendhunter.com/trends/zeronicotine-disposable-vape.md) - [Non-Addictive CBD-Infused Smokes](https://www.trendhunter.com/trends/oklahoma-smokes.md) - [Fuss-Free Compact Vape Bars](https://www.trendhunter.com/trends/jac-vapour-nicnac.md) - [Smoking Cessation Tech Headsets](https://www.trendhunter.com/trends/biomagna-pro.md) - [Low-Cost Vape Starter Kits](https://www.trendhunter.com/trends/relx-starter-kit.md) - [Smoke-Free Nicotine Alternatives](https://www.trendhunter.com/trends/nicotine-alternatives.md) - [Nicotine-Quitting Gamification Apps](https://www.trendhunter.com/trends/unsmoke.md) - [Nicotine-Detecting Wearables](https://www.trendhunter.com/trends/skinworn-sensor.md)