# Chilli-Infused Fruit Drinks Chillio Makes Light, Sparkling Beverages with Varying Levels of Heat By Laura McQuarrie | Published 2018-10-24 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chillio References: [fabnews.live](http://www.fabnews.live/new-packaging-design-for-a-new-unconventional-drink/) & [chillio](http://www.chillio.co.uk/) Health-conscious consumers who are looking to avoid sugary sodas and reduce the amount of alcohol they are drinking are instead indulging in light and refreshing [sparkling beverages](https://www.trendhunter.com/trends/bodyarmor-chill)—and Chillio is a start-up that is uniquely positioned to challenge both soft drinks and alcoholic products. Chillio describes that it creates "chilli and fruit blended drinks designed to awaken your senses through a natural endorphin release that replaces the need for alcohol." While anyone who is seeking out a low-calorie beverage that is free from refined sugar has the potential to be attracted to Chillio's range of drinks, those who are wary of a [fiery kick](https://www.trendhunter.com/trends/captain-morgan-sliced-sweet-vs-heat) will want to stick to the Pineapple Coconut & Lime, which features a low level of heat from the Pasilla chilli. While the Watermelon & Prickly Pear flavor sits at the middle of the spectrum offering a medium amount of heat, the Pink Grapefruit & Ginger variety is the most intense of all. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 13% | Activity: 17% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Key Themes Behind This Trend - **Low-calorie Sparkling Beverages:** Chillio's low-calorie, fruit-blended drinks offer a healthier alternative to sugary sodas and alcoholic beverages. - **Chilli-infused Drinks:** Chillio's unique combination of fruit and chilli creates a range of beverages that provide a natural endorphin release, replacing the need for alcohol. - **Fiery Flavor Spectrum:** Chillio's range of drinks offers varying levels of heat, appealing to consumers with different preferences for spiciness. ### Where This Applies - **Beverage Industry:** Chillio disrupts the beverage industry by providing innovative alternatives to traditional soft drinks and alcoholic beverages. - **Health and Wellness Industry:** Chillio taps into the health-conscious market by offering low-calorie, natural, and unique drinks that align with consumer preferences for healthier choices. - **Flavor and Ingredient Innovation:** Chillio's combination of fruit and chilli introduces a new level of flavor and ingredient innovation in the beverage industry, attracting consumers seeking novel taste experiences. ## Related on Trend Hunter - [Premium Spicy Sodas](https://www.trendhunter.com/trends/picoso.md) - [Spicy-Sweet Sparkling Waters](https://www.trendhunter.com/trends/watermelon-chili-sparkling-water.md) - [Spicy Low-Alcohol Wines](https://www.trendhunter.com/trends/the-spicy-series.md) - [Spicy Canned Cocktails](https://www.trendhunter.com/trends/spicy-canned-cocktails.md) - [Spicy Sparkling Waters](https://www.trendhunter.com/trends/deathberry-inferno.md) - [Unique Wine Flavors](https://www.trendhunter.com/trends/watermelon-chili.md) - [Spicy Non-Alcoholic Elixirs](https://www.trendhunter.com/trends/livener-xs.md) - [Sensorial Energy Beverages](https://www.trendhunter.com/trends/sriracha-energy-drink.md) - [Spicy Craft Vodka Sodas](https://www.trendhunter.com/trends/kickstand-cocktails.md)