# Chili Crisp Ketchups Fly By Jing Released a Chili Crisp Condiment with Little Fat Boy By Laura McQuarrie | Published 2025-08-14 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chili-crisp-ketchup References: [foodandwine](https://www.foodandwine.com/fly-by-jing-ketchup-11790406) & [flybyjing](https://flybyjing.com/products/chili-crisp-ketchup)  People keep reaching for [Fly By Jing's](https://www.trendhunter.com/trends/fly-by-jing) Chili Crisp because it's intensely flavorful with just the right amount of heat, and the spicy, savory, numbing condiment is easier than ever to enjoy thanks to the brand's new Chili Crisp Ketchup. Released in collaboration with Taiwanese American cook and blogger Frankie Gaw, also known as [Little Fat Boy](https://www.trendhunter.com/trends/potato-latke-crisp), the Chili Crisp Ketchup gets its sweetness from maple syrup and tons of umami from seaweed powder, sesame oil, shallots, mushroom powder, and soy sauce. The Chili Crisp Ketchup hits multiple consumer sweet spots—delivering bold heat, blending the familiarity of ketchup with the thrill of tongue-tingling chili crisp, and tapping into the demand for hybrid condiments. It also satisfies cravings for reimagined classics, globally inspired flavor mashups, and versatile pantry staples that add instant excitement to everyday meals. ## Trend Insights (Trend Hunter) - Score: 6.3/10 - Popularity: 71% | Activity: 70% | Freshness: 48% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Hybrid Condiments:** The launching of Chili Crisp Ketchup signifies the growing consumer interest in condiments that fuse traditional and exotic flavors into a single product. - **Global Flavor Mashups:** This product emerges in the taste landscape as more consumers crave globally inspired twists in their everyday meal enhancers. - **Reimagined Classics:** Classic condiments like ketchup are being reinvented with new and bold flavors to capture the evolving palates of consumers seeking freshness in beloved staples. ### Industries Being Reshaped - **Food & Beverage:** The industry is witnessing a surge in demand for innovative flavor profiles that blend cross-cultural culinary traditions. - **Specialty Condiments:** Within the realm of specialty condiments, there's a significant opportunity to develop unique products that combine traditional and contemporary tastes. - **Gourmet Grocery:** Retailers are stocking shelves with gourmet and artisanal products that cater to consumers eager for premium and diverse taste experiences. ## Related on Trend Hunter - [Authentic Chinese Chili Sauces](https://www.trendhunter.com/trends/sichuan-chili-crisp.md) - [Extra Spicy Sichuan Condiments](https://www.trendhunter.com/trends/xtra-spciy-chili-crisp.md) - [Viral Spicy-Sweeet-Savory Vinaigrettes](https://www.trendhunter.com/trends/fly-by-jing.md) - [Non-Spicy Sichuan Sauces](https://www.trendhunter.com/trends/mild-crunchy-garlic-sichuan-chili-crisp.md) - [Chili Crisp Noodles](https://www.trendhunter.com/trends/chili-crisp-noodles.md) - [Indian-Style Chili Crisp Condiments](https://www.trendhunter.com/trends/indian-style-chili-crisp.md) - [Electric Flavorful Chili Oils](https://www.trendhunter.com/trends/sichuan-gold.md) - [Spicy Condiment Snack Chips](https://www.trendhunter.com/trends/kettle-brand-chili-crisp.md) - [Chili Crisp QSR Menus](https://www.trendhunter.com/trends/chili-crisp.md)