# Terrific Pet Textiles High Style Goes to the Dogs with New Chilewich Pet Mats By Jessica Marcel | Published 2010-03-15 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chilewich-pet-mats References: [dog-milk](http://dog-milk.com/chilewich-introduces-pet-mats/) & [chilewich](http://www.chilewich.com/) The awesome textile design company [Chilewich](https://www.trendhunter.com/trends/chilewich-collection) has gone to the dogs. Literally--they're now making [pet textiles](https://www.trendhunter.com/trends/bark-graham). These Chilewich pet mats bring the style of Chilewich to the...*caninity* of dogs. They're technically Chilewich pet mats, but the cute little dog cutout in the middle would be kind of condescending if given to a cat. There's no way a cat would stoop so low as to eat off a dog mat. No worries, though, I'm sure Chilewich will soon be introducing their cat mats. ## Trend Insights (Trend Hunter) - Score: 1.3/10 - Popularity: 10% | Activity: 21% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, South America, Europe, Asia, Africa ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Life](https://www.trendhunter.com/life) ## Key Themes ### What Makes This Trend Stand Out - **Pet Textiles:** Disruptive innovation opportunity: Create stylish and functional textile products specifically designed for pets. - **Canine Style:** Disruptive innovation opportunity: Develop trendy and fashionable accessories for dogs that reflect their owners' personal style. - **Customized Mats:** Disruptive innovation opportunity: Offer customizable pet mats with unique designs and personalized features. ### Sectors Adopting This - **Textile Design:** Disruptive innovation opportunity: Combine innovative textile production techniques with pet-friendly materials to create high-quality pet textiles. - **Pet Accessories:** Disruptive innovation opportunity: Explore the market demand for chic and unique pet accessories, including mats and other pet-related products. - **Personalized Products:** Disruptive innovation opportunity: Tap into the growing trend of customization by offering pet owners the ability to personalize pet mats with names, photos, or patterns. ## Related on Trend Hunter - [Colorful Textile Pet Accessories](https://www.trendhunter.com/trends/probapaws.md) - [Colorful Dog Bed Collections](https://www.trendhunter.com/trends/hay-dogs.md) - [Pawprint-Adorned Door Mats](https://www.trendhunter.com/trends/pawprint-door-mat.md) - [Timeless Patterned Textile Capsules](https://www.trendhunter.com/trends/chilewich-collection.md) - [Contemporary Eco-Friendly Pet Accessories](https://www.trendhunter.com/trends/biting-edge-1.md) - [Stylish Modular Pet Beds](https://www.trendhunter.com/trends/modular-pet-beds.md) - [Comfy Pet-Inspired Blankets](https://www.trendhunter.com/trends/foggy-dog.md) - [Stylish Pet Pads](https://www.trendhunter.com/trends/pupiboo.md) - [Minimal Sustainable Pet Designs](https://www.trendhunter.com/trends/biting-edge.md)