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# Kid-Friendly Toiletry Collections
Bagunça Children's Toiletries Target Kids Ages Three to Eight

By Laura McQuarrie | Published 2020-06-18 | Fashion
Source: Trend Hunter, https://www.trendhunter.com/trends/childrens-toiletries
References: [premiumbeautynews](https://www.premiumbeautynews.com/en/l-occitane-au-bresil-debuts-first)

Bagunça is a new range of children's toiletries from [L’Occitane](https://www.trendhunter.com/trends/botanical-lab) au Brésil and it offers shampoos, soaps, conditioners and more for kids between the ages of three and right. As Brazil is one of the world's largest markets for children’s bath products, Bagunça was developed with fun, uniquely textured products to enhance bathing rituals. In the product line for kids, families will find items like [cologne, Geleca soap](https://www.trendhunter.com/trends/seven-kids) and hair and body mousse, all of which are sold in vibrantly patterned and colored packaging.

Naturally, the line is packed with nourishing Brazilian ingredients like Bacuri butter, and the range as a whole is hypoallergenic and made with 90% natural ingredients.

Image Credit: L’Occitane au Brésil

## Trend Insights (Trend Hunter)

- Score: 4.3/10
- Popularity: 62% | Activity: 58% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Alpha
- Top markets: South America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Cosmetics](https://www.trendhunter.com/cosmetics)

## Key Themes

### What's Driving This Trend

- **Children's Bath Products:** Opportunity for creating innovative and engaging bath products for children.
- **Textured Toiletries:** Opportunity to develop toiletries with unique textures to enhance bathing rituals for kids.
- **Nourishing Natural Ingredients:** Opportunity to incorporate nourishing and natural ingredients into children's toiletries.

### Who This Affects Most

- **Children's Personal Care:** Opportunity for businesses to enter the growing market of children's personal care products.
- **Packaging and Design:** Opportunity for companies specializing in packaging and design to create visually appealing and engaging packaging for children's toiletries.
- **E-commerce for Kids' Products:** Opportunity for e-commerce platforms to cater to the demand for children's toiletries and offer a convenient shopping experience for parents.

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