# Chickpea Tortilla Chips HIPPEAS' Chickpea Tortilla Chips are Fueled by Plant Protein By Laura McQuarrie | Published 2023-01-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chickpea-tortilla-chip References: [prnewswire](https://www.prnewswire.com/news-releases/hippeas-introduces-nacho-vibes-chickpea-tortilla-chips-301712708.html) & [HIPPEAS](http://HIPPEAS.com/)  Joining flavors like Straight Up Sea Salt, Rockin' Ranch and Sea Salt & Lime is a new Chickpea Tortilla Chip flavor from [HIPPEAS](https://www.trendhunter.com/trends/hippeas-sea-salt-lime) called Nacho Vibes. This new, consumer-requested flavor promises to satisfy cravings for the crunch and taste of mainstream [nacho-flavored tortilla chips](https://www.trendhunter.com/trends/spicy-nacho-cheeze-tortilla-chips) but with better-for-you ingredients. The brand has made a name for itself with snacks that are vegan and dairy-free, certified gluten-free and non-GMO, and this new addition is no exception. These [Chickpea Tortilla Chips](https://www.trendhunter.com/trends/chickpea-tortillas) boast chickpeas as the first ingredient and they share three grams of protein and three grams of fiber per one-ounce serving. The plant-powered snack delivers the snacking experience consumers crave without artificial colors, flavors or ingredients whatsoever. ## Trend Insights (Trend Hunter) - Score: 1.8/10 - Popularity: 17% | Activity: 24% | Freshness: 14% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Plant-based Snacks:** The trend for plant-based snacks is growing as more consumers seek out healthier options to traditional snacks. - **Alternative Ingredients:** The trend towards using alternative ingredients in snack foods presents an opportunity for companies to differentiate themselves. - **Protein-fortified Snacks:** As consumers continue to prioritize protein in their diets, protein-fortified snack options such as chickpea tortilla chips can capitalize on this trend. ### Who This Affects Most - **Snack Foods:** The snack food industry can capitalize on the increasing demand for healthier snack options by developing and marketing more plant-based and protein-fortified snacks. - **Health Food:** Health food stores and retailers can target the growing number of health-conscious consumers by offering a wide selection of plant-based and protein-fortified snack options. - **Food Manufacturing:** Food manufacturers can innovate and disrupt the snack food market by incorporating alternative protein sources, such as chickpeas, into snack products. ## Related on Trend Hunter - [Citrusy Chickpea Snack Chips](https://www.trendhunter.com/trends/hippeas-sea-salt-lime.md) - [Corn-Flavored Chickepea Puffs](https://www.trendhunter.com/trends/mexican-street-corn-chickpea-puffs.md) - [Cheesy Puffed Pea Snacks](https://www.trendhunter.com/trends/vegan-cheezy-cheddar-pops.md) - [Plant-Based Extra-Seasoned Snacks](https://www.trendhunter.com/trends/hippeas-flavor-blast.md) - [Pea-Powered Protein Chips](https://www.trendhunter.com/trends/utopea-ah.md) - [Vegan-Friendly Nacho Crisps](https://www.trendhunter.com/trends/popchips-nacho.md) - [Bacon-Flavored Chickpea Puffs](https://www.trendhunter.com/trends/baconflavored-chickpea-puffs.md) - [Protein-Rich Tortilla Chips](https://www.trendhunter.com/trends/restaurant-style-protein-chips.md) - [Satiating Plant-Based Snack Straws](https://www.trendhunter.com/trends/hippeas-veggie-straws.md)