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# Chicken-Scented Candles
This Kentucky Fried Chicken-Themed Double Down Candle is a Limited Edition

By Alyson Wyers | Published 2015-05-06 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chickenscented-candle
References: [mashable](http://mashable.com/2015/05/05/fried-chicken-candle/) & [kentuckyforkentucky](http://www.kentuckyforkentucky.com/collections/all?page=1)

If you are seriously obsessed with Kentucky Fried Chicken's [Double Down](https://www.trendhunter.com/trends/samyang-buldak-double-down) sandwich, this chicken-scented candle will be exactly your taste. From Kentucky for Kentucky, a Lexington-based small company with an objective to "engage and inform the world by promoting Kentucky people, places and products," the limited edition Double Down candle will be available on their website starting Friday.

The KFC sandwich that inspired the scent consists of bacon, sauce and cheese sandwiched between two pieces of fried chicken. This is reflected in the newest addition to the Scents of the Commonwealth line from Kentucky for Kentucky. The [Kentucky Hot Brown](https://www.trendhunter.com/trends/kfc-2k) candle is another new item, which is comfort food-inspired, herb-infused turkey and cheese fragrance. Other candles in this gourmet range include [Mint Julep](https://www.trendhunter.com/trends/mint-cloud-top), Thoroughbred and 2013's Fried Chicken-scented candle.

## Trend Insights (Trend Hunter)

- Score: 1.6/10
- Popularity: 17% | Activity: 23% | Freshness: 8%
- Audience gender: 70% men, 30% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Key Themes Behind This Trend

- **Fast Food Scented Candles:** The trend of creating candles with scents inspired by fast food items and restaurant chains can disrupt the home fragrance industry.
- **Gourmet Food-inspired Candles:** The trend of creating candles with scents inspired by comfort foods and regional specialties can disrupt the luxury candle market.
- **Nostalgia-driven Candles:** The trend of creating candles with scents that trigger nostalgic memories, such as fried chicken, can disrupt the aromatherapy industry and appeal to a broader consumer base.

### Where This Applies

- **Home Fragrance:** Companies can innovatively create candles with unusual scents that cater to a specific audience, such as fast food lovers, to capture a unique market segment within the home fragrance industry.
- **Luxury Candles:** Luxury candle brands can diversify their product range and use gourmet food-inspired scents to capture the attention of consumers who value premium, unique fragrances.
- **Aromatherapy:** Aromatherapy brands can promote the nostalgic effects of certain scents, such as fried chicken, as a way to trigger positive memories and emotions, creating a new value proposition for their products.

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- [Fast Food-Inspired Candles](https://www.trendhunter.com/trends/shake-shack-apotheke.md)
- [Herbaceous QSR Fragrances](https://www.trendhunter.com/trends/eau-duardo.md)
- [Double-Breaded Chicken Sandwiches](https://www.trendhunter.com/trends/bacon-cheese-chicken-sandwich.md)
- [Chicken-Themed Cabin Getaways](https://www.trendhunter.com/trends/cozy-cabin.md)
- [Celebratory Ramen Chicken Sandwiches](https://www.trendhunter.com/trends/samyang-buldak-double-down.md)
- [Spiced Honey Chicken Sandwiches](https://www.trendhunter.com/trends/hot-honey-double-down.md)
- [Oversized Chicken Sandwich Pillows](https://www.trendhunter.com/trends/chicken-sandwich-snuggler.md)
- [Fried Chicken Burger Buns](https://www.trendhunter.com/trends/eggzinger-double-down.md)
