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# Bacon-Topped Chicken Sandwiches
The Wendy's Asiago Ranch Chicken Club Features All-White Meat

By Michael Hemsworth | Published 2017-02-14 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chicken-club
References: [prnewswire](http://www.prnewswire.com/news-releases/the-anything-but-boring-wendys-asiago-ranch-chicken-club-300403214.html) & [wendys](https://www.wendys.com)

The new [Wendy's](https://www.trendhunter.com/trends/italian-mozzarella-chicken-sandwich) Asiago Ranch Chicken Club is a take on a classic lunch dish in a burger sandwich form. The sandwich consists of all-white meat chicken that is prepared in one of three different ways including [spicy, grilled or homestyle](https://www.trendhunter.com/trends/spicy-sandwich). [Applewood smoked bacon](https://www.trendhunter.com/trends/wendys-doublesmoked-bacon) is used to top the sandwich along with premium Asiago cheese, hand-cut tomato, hand-leafed lettuce and finally a dollop of ranch sauce.

The Wendy's Asiago Ranch Chicken Club comes as a more premium option from the fast food brand that aims to offer diners a sandwich that is different from the traditional offerings. It's positioned as a delicious yet indulgent sandwich that is balanced thanks to the use of crispy bacon and tender chicken.

## Trend Insights (Trend Hunter)

- Score: 0.7/10
- Popularity: 5% | Activity: 8% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What's Driving This Trend

- **Premium Fast Food:** Opportunity to introduce more premium and indulgent menu items to differentiate from traditional fast food offerings.
- **Chicken Sandwiches:** Opportunity to innovate and create new variations of chicken sandwiches with unique flavors and toppings.
- **Balanced Indulgence:** Opportunity to offer menu items that provide a balance between indulgence and health, appealing to customers looking for both taste and nutritional value.

### Who This Affects Most

- **Fast Food:** Opportunity for fast food chains to expand their menu offerings with premium, gourmet options.
- **Poultry:** Opportunity for poultry suppliers to develop new chicken products and flavors that cater to consumer demand for unique and flavorful sandwiches.
- **Condiments and Sauces:** Opportunity for condiment and sauce manufacturers to create new, flavorful and versatile products that can enhance the taste of chicken sandwiches.

## Related on Trend Hunter

- [Melty Mozzarella Sandwiches](https://www.trendhunter.com/trends/italian-mozzarella-chicken-sandwich.md)
- [Grilled Chicken Club Sandwiches](https://www.trendhunter.com/trends/chicken-club-sandwiches.md)
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- [Stacked Chicken Salad Sandwiches](https://www.trendhunter.com/trends/buffalo-chicken-salad-sandwich.md)
- [Rotisserie-Style Chicken Sandwiches](https://www.trendhunter.com/trends/chicken-bacon-ranch-sandwich.md)
- [Bacon-Topped Chicken Sandwiches](https://www.trendhunter.com/trends/texascut-bacon-churchs-chicken-sandwich.md)
- [Ingredient-Packed QSR Cobb Salads](https://www.trendhunter.com/trends/wendys-cobb-salad.md)
