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# Cheesy Chicken Breakfast Sandwiches
The A&W Chicken & Cheddar Breakfast Sandwich is Crispy

By Michael Hemsworth | Published 2023-09-28 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chicken-cheddar-breakfast-sandwich
References: [canadify](https://canadify.com/2023/09/28/aw-canada-adds-new-chicken-cheddar-breakfast-sandwiches/) & [web.aw](https://web.aw.ca)

![Cheesy Chicken Breakfast Sandwiches](https://cdn.trendhunterstatic.com/thumbs/516/chicken-cheddar-breakfast-sandwich.jpeg)

The A&W Chicken & Cheddar breakfast sandwich is making its way to participating locations to provide diners with a new way to satisfy their hunger on their next visit. The sandwich starts off with a toasted English muffin topped with a toasted wheat crumb-breaded piece of 100% [chicken breast](https://www.trendhunter.com/trends/egg-white-chicken-breakfast-sandwich) that's fried to perfection and flavored with spices. The sandwich is then topped with a slice of [cheddar cheese and mayonnaise](https://www.trendhunter.com/trends/bacon-cheddar-chick-melt) to give it a different flavor profile to pork or egg-topped alternatives.

The A&W Chicken & Cheddar breakfast sandwich comes in original and [Spicy Chipotle](https://www.trendhunter.com/trends/spicy-mcmuffin) options, which are making their way to participating locations in Canada for a limited time only. The sandwich can be enjoyed on its own or as part of a meal.

Image Credit: A&W

## Trend Insights (Trend Hunter)

- Score: 1.1/10
- Popularity: 4% | Activity: 10% | Freshness: 18%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### What Makes This Trend Stand Out

- **Crispy Chicken Breakfast Sandwiches:** A new trend of crispy chicken breakfast sandwiches is emerging, providing a flavorful alternative to traditional breakfast options.
- **Limited-time Flavor Varieties:** Restaurants are offering limited-time flavor varieties of breakfast sandwiches to cater to consumers' desire for menu innovation.
- **Non-traditional Breakfast Ingredients:** The inclusion of non-traditional ingredients like chicken and cheddar cheese in breakfast sandwiches is becoming a popular trend, creating unique flavor combinations.

### Sectors Adopting This

- **Fast Food Restaurants:** Fast food restaurants have the opportunity to cater to breakfast consumers by offering innovative crispy chicken breakfast sandwich options.
- **Food and Beverage:** The food and beverage industry can explore the trend of limited-time flavor varieties in breakfast sandwiches to attract consumers and drive sales.
- **Breakfast and Brunch Restaurants:** Breakfast and brunch restaurants can capitalize on the trend of using non-traditional ingredients in breakfast sandwiches to create unique menu offerings that stand out from competitors.

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