# Giant Public Showers Pert Plus Builds Shower for 150 People in Chicago By Rose Nazarali | Published 2009-07-28 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chicago-shower-150-people References: [newslite](http://newslite.tv/2009/07/28/shower-with-a-stranger-set-a-w.html) & [pertplus](http://www.pertplus.com/) Shampoo company Pert Plus built a shower large enough to fit 150 people in Gurnee, Chicago in hopes of beating two world records: the [largest number of people showering simultaneously](https://www.trendhunter.com/trends/worlds-largest-iced-latte) and the biggest shower built. Of course the event was PG-rated with all participants clad in bathing suits while [soaping up](https://www.trendhunter.com/trends/lush-shower-jellies). The shower seemed more like a [water park](https://www.trendhunter.com/trends/the-patrick-plunge) with kids running around and cooling off on what looked like a hot summer’s day. “We built quite a shower and we hope that these records will stand the test of time,” said a spokesperson for Pert Plus. They have yet to confirm if they beat their world records. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 30% | Activity: 92% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) ## Key Themes ### Key Themes Behind This Trend - **Large Group Showers:** There is an opportunity to create more large group shower experiences, catering to events or occasions where many people need to shower simultaneously. - **Record-breaking Events:** The trend of organizing and participating in record-breaking events can provide opportunities for brands to generate buzz and attract attention. - **Novel Shower Experiences:** Innovative shower designs and experiences can offer a unique selling point for businesses in the hospitality and leisure industry. ### Where This Applies - **Personal Care:** Personal care brands can explore creating large group shower experiences for promotional events or brand activations. - **Event Management:** Event management companies can consider incorporating record-breaking attempts as part of their event planning services, offering clients unique and attention-grabbing experiences. - **Hospitality and Leisure:** Hotels, resorts, and water parks can explore designing and implementing novel shower experiences to enhance customer satisfaction and differentiate themselves from competitors. ## Related on Trend Hunter - [Pop-Up Sensory Showers](https://www.trendhunter.com/trends/sensory-shower.md) - [Gamer Body Wash Campaigns](https://www.trendhunter.com/trends/irish-spring-nicesmelling-gaming-shower.md) - [On-The-Go Shower Wipes](https://www.trendhunter.com/trends/yuni-beauty-shower-sheets.md) - [Record-Breaking Retailer Slumber Parties](https://www.trendhunter.com/trends/ikea-pyjama-gathering.md) - [Inspiring Daily Bodycare](https://www.trendhunter.com/trends/unleash-your-inner-shower.md) - [Branded Gaming Showers](https://www.trendhunter.com/trends/gaming-shower.md) - [Closed-Loop Bathing Systems](https://www.trendhunter.com/trends/upfall-shower.md) - [Triple-Aerator Outdoor Shower Heads](https://www.trendhunter.com/trends/ffqt-outdoor-shower.md) - [Portable Shower Machines](https://www.trendhunter.com/trends/yoomiily.md)