# Luxury Picnics Moët & Chandon's $1,500 Picnic Kit By Juan Carlos Bonilla | Published 2007-06-05 | Luxury Source: Trend Hunter, https://www.trendhunter.com/trends/chic-moet-chandons-picnic References: [fashionweekdaily](http://www.fashionweekdaily.com/news/fullstory.sps?iNewsid=432284&itype=8486) Every day we can find more people spending a lot of money in luxury sensations and a good example of it is this [luxury picnic kit](https://www.trendhunter.com/trends/maison-louis-jadot). If you want to spend $1,500 in one afternoon over the grass this is the best way to do it. Examples of extreme luxury experiences seem to be more popular day by day. **Implications** - The picnic kit was created by Moët & Chandon and features a luxurious, [limited-edition picnic basket](https://www.trendhunter.com/trends/louis-xiii-classic-decanter) that is made out of metallic gold leather. Inside is a pink, shimmery lining that holds a bottle of [Moët & Chandon Rosé Impérial](https://www.trendhunter.com/trends/imperiale-creation-no-1), four tulip flutes and an assortment of delicious sweet and savory treats. ## Trend Insights (Trend Hunter) - Score: 4.3/10 - Popularity: 52% | Activity: 69% | Freshness: 8% - Audience gender: 30% men, 70% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion) ## Key Themes ### What's Driving This Trend - **Luxury Picnics:** The growing demand for luxury picnic experiences presents an opportunity for companies to create unique, high-end products and services. - **Premium Food and Drink Offerings:** As luxury picnics become more popular, there is a growing opportunity for premium food and drink offerings to be created and marketed to consumers. - **Customizable Luxury Experiences:** With the rise of luxury picnics and other high-end products and services, there is an opportunity for companies to create customizable and personalized luxury experiences for consumers. ### Who This Affects Most - **Food and Beverage:** Food and beverage companies can capitalize on the trend toward luxury picnics by offering premium products and partnering with luxury picnic providers. - **Event Planning and Hospitality:** Event planning and hospitality companies can create new offerings and services around luxury picnics, as well as other high-end experiences. - **Luxury Goods:** Luxury goods companies can expand into the luxury picnic market by creating unique and high-end products for consumers looking for premium outdoor experiences. ## Related on Trend Hunter - [Opulent Automotive Picnic Accessories](https://www.trendhunter.com/trends/bentley-home-hyde.md) - [Luxurious Dining Party Sets](https://www.trendhunter.com/trends/dining-party-set.md) - [$1,000 Lobster Roll Kits](https://www.trendhunter.com/trends/lobster-roll-kit.md) - [Premium QSR Picnic Kits](https://www.trendhunter.com/trends/veg-out-picnic.md) - [Picnic-Ready Multitools](https://www.trendhunter.com/trends/victorinox-special-picknicker-damast.md) - [Private Parisian Residences](https://www.trendhunter.com/trends/private-parisian-residences.md) - [Lifestyle-Imbued Jewelry Collections](https://www.trendhunter.com/trends/buccellati.md) - [Luxury Game Sets](https://www.trendhunter.com/trends/luxury-board-game.md) - [Wine-Based Canned Cocktails](https://www.trendhunter.com/trends/picnic-brunch.md)