# Superfood Seed Skincare The Maya Chia Face Oil is Rich in Protein From Omega 3 Chia Seeds By M | Published 2016-08-31 | Fashion Source: Trend Hunter, https://www.trendhunter.com/trends/chia-seeds References: [shop.goop](http://shop.goop.com/collections/beauty/products/supercritical-omega-3-chia-oil) & [mayachia](http://mayachia.com/) Chia seeds are often seen added to foods as a way to enrich the meal with antioxidants and provide added digestion benefits, but the Maya Chia Supercritical Face Oil creatively uses the superfood seeds as an extract in a skincare product. The serum features chia oil that is rich in antioxidants, fatty acids and hydrating properties to soothe all skin types from sensitive to combination. The serum provides a radiant glow thanks to the superfood's natural wellness properties. The serum blends chia oil with orange, neroli and blood orange extracts to provide a potent, [vitamin-rich and natural skincare item](https://www.trendhunter.com/trends/brightening-face-oil) that can be used day and night on the face. The serum also has a charity element to the branding with a small portion of each bottle purchase being donated to help benefit Maya tribes. ## Trend Insights (Trend Hunter) - Score: 1.5/10 - Popularity: 14% | Activity: 23% | Freshness: 8% - Audience gender: 10% men, 90% women - Primary generations: Millennial, Gen X - Top markets: North America, South America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Fashion](https://www.trendhunter.com/fashion) > [Hip Fashion](https://www.trendhunter.com/hipfashion) ## Key Themes ### Key Themes Behind This Trend - **Superfood Skincare:** Incorporating nutrient-rich superfoods into skincare products can create a unique market niche and offer disruptive innovation opportunities. - **Charity-driven Branding:** Including a charitable aspect in brand positioning can provide a unique selling point and increase customer loyalty and trust. - **Plant-based Beauty:** The use of plant-based ingredients in skincare products can offer natural and sustainable alternatives to traditional skincare solutions. ### Where This Applies - **Beauty:** The beauty industry has a large market for innovative skincare products that cater to specific skin types and offer natural and sustainable solutions. - **Non-profit:** Partnering with non-profit organizations can create unique branding opportunities and benefit social causes while also generating revenue. - **Food and Beverage:** The food and beverage industry can explore the potential of incorporating superfood ingredients into skincare products to diversify their product offerings and tap into the growing skincare market. ## Related on Trend Hunter - [Nourishing Culinary Chia Oils](https://www.trendhunter.com/trends/chia-oil.md) - [Intense Nourishing Body Oils](https://www.trendhunter.com/trends/intense-nourishing-body-oil.md) - [Anti-Inflammatory Face Oils](https://www.trendhunter.com/trends/maater-cosmetics.md) - [Chia-Studded Soaps](https://www.trendhunter.com/trends/exfoliating-soap-bar.md) - [Nourishing Seed Blends](https://www.trendhunter.com/trends/plantchi.md) - [Rich Intensive Face Oils](https://www.trendhunter.com/trends/intensive-face-oil.md) - [Vegan Superfood Serums](https://www.trendhunter.com/trends/superfood-serum1.md) - [Chia Milk Beverages](https://www.trendhunter.com/trends/seeds-of-wellness-chia-milk.md) - [Antioxidant Rose Serums](https://www.trendhunter.com/trends/brahmi-skincare.md)