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# Superfood-Infused Peanut Butter
This Chia Seed Spread is Great in Baking, Smoothies or Bread

By Katherine Pendrill | Published 2015-06-20 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/chia-seed-spread
References: [trndmonitor](http://trndmonitor.com/food-spotlight-profusion-organic-chia-peanut-butter/) & [profusionorganic](http://profusionorganic.co.uk)

UK-based company 'Profusion' has debuted a new chia seed spread that is high in protein and rich in vitamins and minerals. The tasty new spread combines the rich and creamy texture of peanut butter with the superfood properties of chai seeds.

The 'Profusion Organic Chia Peanut Butter' is made from 90 percent peanuts and 10 percent chia seeds. The addition of chia seeds provides a healthy dose of protein, healthy Omega-3 fatty acids and calcium to this [nut-based spread](https://www.trendhunter.com/trends/cravers). The use of nutrient-rich and organic whole food ingredients also helps to make this product a healthy alternative to mass produced peanut butters.

Additive-free and packed with natural goodness, this chia seed spread is perfect for an energizing breakfast or a a post-workout snack.

## Trend Insights (Trend Hunter)

- Score: 3.9/10
- Popularity: 56% | Activity: 53% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health)

## Key Themes

### What's Driving This Trend

- **Superfood-infused Peanut Butter:** This trend highlights the growing demand for healthier and more nutritious food options, creating potential for other food products to be enhanced with superfood properties.
- **Protein-enriched Spreads:** This trend involves the incorporation of protein-rich ingredients into spreads, paving the way for new innovative spreads that cater to health-conscious consumers.
- **Organic Whole Food Alternatives:** This trend showcases the increasing popularity of organic and nutrient-rich ingredients in food products, presenting opportunities for the development of more wholesome alternatives in various industries.

### Who This Affects Most

- **Food and Beverage:** There is an opportunity for food and beverage companies to develop and market a range of superfood-infused spreads and other healthy alternatives.
- **Fitness and Wellness:** The fitness and wellness industry can capitalize on the demand for protein-enriched spreads by creating new products as post-workout snacks or healthy breakfast options.
- **Natural and Organic Products:** Companies operating in the natural and organic products industry can explore the potential for incorporating organic whole food ingredients into their product offerings, including spreads and other packaged foods.

## Related on Trend Hunter

- [Sustainable Peanut-Free Spreads](https://www.trendhunter.com/trends/peanut-free-spread.md)
- [Protein Peanut Butters](https://www.trendhunter.com/trends/protein-peanut-butter.md)
- [Chickpea-Powered Chocolate Spreads](https://www.trendhunter.com/trends/mr-beans-protein-cream.md)
- [Jammy Superfood Bites](https://www.trendhunter.com/trends/smash-bites.md)
- [Six-Ingredient Seed Butters](https://www.trendhunter.com/trends/mixed-up-seed-butter.md)
- [Superfood Seed Butters](https://www.trendhunter.com/trends/incan-seed-butter.md)
- [Superfood Nut Butters](https://www.trendhunter.com/trends/superfood-nut-butter.md)
- [Whey-Boosted Peanut Butters](https://www.trendhunter.com/trends/fitcream.md)
- [Protein-Enhanced Peanut Butters](https://www.trendhunter.com/trends/protein-crunch-peanut-butter.md)
