# Healthy Seed Branding This Chia and Quinoa Packaging is Fresh, Simple and Eye-Grabbing By Meghan Young | Published 2016-05-09 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/chia-and-quinoa References: [packageinspiration](http://www.packageinspiration.com/chia-quinoa.html/) & [hdegr.ee](http://hdegr.ee/) When it comes to Chia and Quinoa products, sometimes it's hard to differentiate one brand from the next. After all, people buying these seeds may not care about where they came from, but that they're healthy and at a good price point. Yet time and again, branding proves to be a big deciding factor when it comes to grabbing a person's attention. When it comes to the packaging of these Chia and Quinoa products, that proves very key. Designed by Harkirat Brara, a creative agency based in India, the packaging embraces a look that may be simple, but also fresh and visually stimulating. The [bright colors](https://www.trendhunter.com/trends/vibrant-packaging-design) of the Chia and Quinoa words makes the product [stand out on the shelves](https://www.trendhunter.com/trends/cooper-street-snacks) very well. ## Trend Insights (Trend Hunter) - Score: 4.1/10 - Popularity: 68% | Activity: 48% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Key Themes Behind This Trend - **Eye-grabbing Packaging:** Opportunity for disruptive innovation in creating visually stimulating packaging designs for healthy food products. - **Differentiation in Branding:** Opportunity to disrupt the Chia and Quinoa market by creating unique and distinct brand identities. - **Simplistic Design:** Opportunity to innovate by creating minimalist and fresh packaging designs for healthy seed products. ### Where This Applies - **Food Packaging:** Opportunity for disruptive innovation in the food packaging industry by creating attention-grabbing designs for healthy seed products. - **Healthy Food:** Opportunity to disrupt the healthy food industry by creating distinct branding and packaging for Chia and Quinoa products. - **Creative Agencies:** Opportunity for disruptive innovation in the creative agency industry by developing eye-catching packaging designs for healthy seed brands. ## Related on Trend Hunter - [Bold Colorful Seed Butter Packaging](https://www.trendhunter.com/trends/88-acres-seed-butter.md) - [Better-For-You Snack Packaging Redesigns](https://www.trendhunter.com/trends/betterforyou-snack.md) - [Rebranded Snack Packaging](https://www.trendhunter.com/trends/graze.md) - [Eye-Catching Fruit Cups](https://www.trendhunter.com/trends/dole-sunshine-company-packaging.md) - [Vibrantly Re-Designed Tea Packaging](https://www.trendhunter.com/trends/chay-tea.md) - [Healthy Snack Rebrands](https://www.trendhunter.com/trends/eat-real-snacks-1.md) - [Functional Health-Focused Packaging Aesthetics](https://www.trendhunter.com/trends/cleveland-kitchen1.md) - [Vibrant Better-For-You Snack Packaging](https://www.trendhunter.com/trends/betterforyou-snack-packaging.md) - [Nutrition-Focused Protein Product Branding](https://www.trendhunter.com/trends/pure-protein-branding.md)