# Nostalgic Gamer Ads The Chevy Cruze Pac-Man Commercial is Perfect for Gamer Gearheads By Michael Hines | Published 2010-10-27 | Autos Source: Trend Hunter, https://www.trendhunter.com/trends/chevy-cruze-pac-man References: [autoblog](http://www.autoblog.com/2010/10/25/video-chevy-cruze-used-to-play-live-action-game-of-pac-man/) & [youtube](http://www.youtube.com/watch?v=2J_5em72G40) The Chevy Cruze Pac-Man commercial is one of the best [car commercials](https://www.trendhunter.com/trends/electric-capri) I have ever seen. This ad combines the two age-old passions that most men share -- [video games and cars](https://www.trendhunter.com/trends/airconsole-x-audi) -- resulting in one kick-ass commercial. The Chevy Cruze Pac-Man commercial features Chinese stunt drivers playing out a game of Pac-Man in five Chevy Cruzes. One white Cruze gobbles up pellets as he's chased by four black Cruzes. Even if you don't like Pac-Man, you'll definitely love the top-notch driving skills demonstrated by these featured individuals. ## Trend Insights (Trend Hunter) - Score: 2.2/10 - Popularity: 6% | Activity: 52% | Freshness: 8% - Audience gender: 90% men, 10% women - Primary generations: Millennial - Top markets: North America, Europe, Asia ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Autos](https://www.trendhunter.com/autos) ## Key Themes ### What's Driving This Trend - **Nostalgic Advertising:** With the rise in nostalgia marketing, brands can tap into consumers' emotional connections to retro trends and products to create engaging campaigns. - **Gamification of Marketing:** By incorporating elements of gaming such as competition and rewards into advertising, marketers can capture the attention of younger audiences who are increasingly disengaged by traditional advertising methods. - **Branded Entertainment:** By creating engaging and memorable content like the Chevy Cruze Pac-Man commercial that crosses over between traditional advertising and entertainment, brands can increase their reach and fan base through word-of-mouth and social media sharing. ### Who This Affects Most - **Automotive:** Car brands like Chevy can use creative and entertaining advertisements like the Pac-Man commercial to appeal to younger and tech-savvy audiences who are in the market for a new vehicle. - **Gaming:** Video game companies can partner with other industries, such as automotive, to create unique and interactive experiences for players that incorporate popular game franchises. - **Marketing and Advertising:** Marketing agencies and advertising teams can explore new ways to engage consumers through innovative campaigns that blend marketing and entertainment, like the Pac-Man commercial. ## Related on Trend Hunter - [Nostalgic Gaming Snacks](https://www.trendhunter.com/trends/gaming-snacks.md) - [Reality-Bending Car Ads](https://www.trendhunter.com/trends/cargurus-latest-ad.md) - [Gamified Cookie Packs](https://www.trendhunter.com/trends/oreo-pacman.md) - [Comedic Villain EV Commercials](https://www.trendhunter.com/trends/gm-dr-evil.md) - [Humorous Automotive Campaigns](https://www.trendhunter.com/trends/where-have-you-been.md) - [Playful Hamburger Campaigns](https://www.trendhunter.com/trends/burgercuda.md) - [Nostalgic Gamer Donut Ranges](https://www.trendhunter.com/trends/krispy-kreme-x-pacman-collection.md) - [Anime Creature-Inspired Vehicles](https://www.trendhunter.com/trends/pikachu-aceman.md) - [Video Game-Inspired Vehicles](https://www.trendhunter.com/trends/interoid-ev.md)