# Hybrid Flavor QSR Slushies The Taco Bell Cherry Twilight Freeze is Arriving for a Limited Time By Michael Hemsworth | Published 2021-10-20 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cherry-twilight-freeze References: [brandeating](https://www.brandeating.com/2021/10/taco-bell-mixes-new-cherry-twilight.html?utm_source=feedburner&utm_medium=feed&utm_campaign=Feed%3A+BrandEatingFoodReviewsFoodNewsAndFoodRecipes+%28Brand+Eating%29) & [tacobell](https://www.tacobell.com)  The [Taco Bell](https://www.trendhunter.com/trends/midnight-cherry-freeze) Cherry Twilight Freeze slushie has been announced by the [QSR](https://www.trendhunter.com/trends/taco-bell-sweet-treats) brand as a refreshment for patrons seeking out a hybrid flavor to enjoy with their favorite meal or on its own. The iced drink is crafted using the brand's [Blue Raspberry Freeze](https://www.trendhunter.com/trends/replenish-slurpee-mixup-cherry-blue-raspberry) along with some red cherry flavored syrup that has been mixed and swirled in to create a hypnotic visual experience. The drink is being launched at a suggested price point of $2.69 for a 16-ounce regular or a 20-ounce large size for $2.89. The Taco Bell Cherry Twilight Freeze slushie is being made available for a short time only and is being launched as an option for the brand's Happier Hour that runs from 2pm to 5pm, which will get customers a regular sized serving for just $1. Image Credit: Taco Bell ## Trend Insights (Trend Hunter) - Score: 1.1/10 - Popularity: 6% | Activity: 17% | Freshness: 10% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Hybrid Flavor Drinks:** The popularity of hybrid flavor drinks shows the potential for QSR brands to innovate and stand out in the crowded beverage market. - **Limited Time Offerings:** Limited time offerings can create excitement and urgency among customers, driving sales and increasing brand loyalty. - **Happier Hour Promotions:** Happier Hour promotions can entice customers to visit during off-peak hours, boosting business during slower times of the day. ### Who This Affects Most - **Quick Service Restaurants (qsrs):** QSRs should take note of the popularity of unique and eye-catching beverages, and consider adding hybrid flavor drinks to their menu options. - **Beverage Industry:** The success of Taco Bell's Cherry Twilight Freeze demonstrates the potential for innovation in the beverage industry, as customers increasingly seek out new, exciting flavor combinations. - **Marketing and Advertising:** Limited time offerings and Happier Hour promotions require strategic marketing and advertising campaigns to effectively reach and entice potential customers. ## Related on Trend Hunter - [Swirled Frozen QSR Beverages](https://www.trendhunter.com/trends/cherry-bliss-freeze.md) - [Frozen Black Cherry Slushies](https://www.trendhunter.com/trends/midnight-cherry-freeze.md) - [Cherry-Flavored Iced Slushies](https://www.trendhunter.com/trends/cherry-sunrise-freeze.md) - [Fruit-Flavored Slush Drinks](https://www.trendhunter.com/trends/double-berry-freeze.md) - [Swirled Blue Raspberry Slushies](https://www.trendhunter.com/trends/electric-strawberry-freeze-beverages.md) - [Swirled Mixed Berry Slushies](https://www.trendhunter.com/trends/island-berry-freeze.md) - [Cookie-Flavored Slush Drinks](https://www.trendhunter.com/trends/confetti-cookie-freeze.md) - [Tangy Watermelon Lemonade Slushies](https://www.trendhunter.com/trends/watermelon-berry-lemonade-freeze.md) - [Fast Food Soda Floats](https://www.trendhunter.com/trends/orange-vanilla-cream-soda-freeze.md)