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# Summer-Celebrating QSR Drinks
The Taco Bell Cherry Sunset Freeze Marks the End of Summer

By Michael Hemsworth | Published 2019-08-16 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cherry-sunset-freeze
References: [chewboom](https://www.chewboom.com/2019/08/15/taco-bell-adds-new-cherry-sunset-freeze/) & [tacobell](https://www.tacobell.com)

The [Taco Bell](https://www.trendhunter.com/trends/cherry-twilight-freeze) Cherry Sunset Freeze has been introduced by the [QSR](https://www.trendhunter.com/trends/taco-bell-sweet-treats) brand as a celebratory beverage that marks the end of the summer season.

The frozen refreshment is made with a base of pineapple-flavored blended slush along with swirls of [cherry flavor](https://www.trendhunter.com/trends/hardees-sweet-cherry) throughout that create a vibrant sunset-inspired profile. The drink comes in 16 ounce servings and features 190 calories, 49 grams of sugar and a total of 51 grams of carbohydrates. The beverage is priced at $2.79 with costs potentially varying depending on the location.

The Taco Bell Cherry Sunset Freeze drink is available now at participating locations nationwide, but only for a limited-time until the season comes to an end.

Image Credit: Taco Bell

## Trend Insights (Trend Hunter)

- Score: 2.1/10
- Popularity: 37% | Activity: 19% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Summer Celebratory Beverages:** Disruptive innovation opportunity: Create unique and vibrant frozen beverages to commemorate special occasions or seasonal transitions.
- **Flavor Blending:** Disruptive innovation opportunity: Experiment with combining different flavors to create bold and exciting taste experiences.
- **Limited-time Offerings:** Disruptive innovation opportunity: Introduce exclusive products or services for a limited period to create a sense of urgency and encourage customer loyalty.

### Industries Being Reshaped

- **Quick Service Restaurants (QSR):** Disruptive innovation opportunity: Develop innovative and refreshing beverage options to enhance the QSR customer experience.
- **Beverage Industry:** Disruptive innovation opportunity: Continuously introduce new and exciting flavors to captivate consumers' taste buds and drive market growth.
- **Seasonal Marketing:** Disruptive innovation opportunity: Capitalize on seasonal transitions by offering limited-time products or services that align with consumers' changing preferences.

## Related on Trend Hunter

- [Hybrid Flavor QSR Slushies](https://www.trendhunter.com/trends/cherry-twilight-freeze.md)
- [Cherry-Flavored Iced Slushies](https://www.trendhunter.com/trends/cherry-sunrise-freeze.md)
- [Frozen Black Cherry Slushies](https://www.trendhunter.com/trends/midnight-cherry-freeze.md)
- [Swirled Mixed Berry Slushies](https://www.trendhunter.com/trends/island-berry-freeze.md)
- [Frozen QSR Mango Refreshments](https://www.trendhunter.com/trends/taco-bell-mango.md)
- [Swirled Blue Raspberry Slushies](https://www.trendhunter.com/trends/electric-strawberry-freeze-beverages.md)
- [Fruit-Flavored Slush Drinks](https://www.trendhunter.com/trends/double-berry-freeze.md)
- [Cookie-Flavored Slush Drinks](https://www.trendhunter.com/trends/confetti-cookie-freeze.md)
- [Strawberry-Flavored QSR Treat Menus](https://www.trendhunter.com/trends/taco-bell-sweet-treats.md)
