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# Cherry Blossom-Inspired Beverages
McDonald’s Sakuranbo Frappe & Mocha Celebrate Sakura Season

By Laura McQuarrie | Published 2014-03-29 | World
Source: Trend Hunter, https://www.trendhunter.com/trends/cherry-blossom-inspired
References: [en.rocketnews24](http://en.rocketnews24.com/2014/03/24/mcdonalds-japan-celebrates-cherry-blossom-season-with-new-cherry-frappe-and-mocha-drinks/) & [entabe.jp](http://entabe.jp/news/article/4306)

Sakura season is just getting started in Japan and this means that there are a slew of [cherry blossom-inspired products](https://www.trendhunter.com/trends/lotteria-sakura-sweets-fair) popping up everywhere. To celebrate the arrival of spring, two new offerings from [McDonald’s](https://www.trendhunter.com/trends/mcdonalds-japan-mcflurry) Japan include a cherry frappe and mocha.

The espresso in the McDonald’s Sakuranbo Mocha is infused with chocolate and cherry syrup, made from Japanese-grown cherries. To top it off, the mocha is decorated with a tart raspberry sauce. The Sakuranbo Frappe also uses the Japanese-made cherry syrup and because of its very pink coloring and the crushed strawberry candies sprinkled on top, it looks much more like a sakura-inspired drink.

In addition to the new sakura-inspired frappe and mocha, McDonald’s also introduced cherry sodas, floats and a pink [Sakura Teritama](https://www.trendhunter.com/trends/sakura-lindor) burger this year as well.

## Trend Insights (Trend Hunter)

- Score: 2.9/10
- Popularity: 29% | Activity: 50% | Freshness: 8%
- Audience gender: 30% men, 70% women
- Primary generations: Gen Z, Millennial
- Top markets: Asia

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [World](https://www.trendhunter.com/world) > [Regional](https://www.trendhunter.com/regional)

## Key Themes

### Why This Trend Is Growing

- **Cherry Blossom-inspired Drinks:** Opportunity for beverage companies to develop innovative cherry blossom-infused beverages.
- **Sakura Season Products:** Opportunity for businesses to create a range of sakura-themed products to appeal to customers during the cherry blossom season.
- **Japanese-inspired Flavors:** Opportunity for companies to incorporate unique Japanese flavors, such as cherry and raspberry, into their products for a unique consumer experience.

### Industries Being Reshaped

- **Beverage Industry:** Innovative chance for beverage companies to explore the creation of cherry blossom-infused drinks and capture the consumer interest in seasonal flavors.
- **Food Service Industry:** Opportunity for restaurants and food service providers to offer sakura-themed menu items and attract customers with limited-time seasonal offerings.
- **Confectionery Industry:** Chance for confectionery companies to develop unique cherry blossom-inspired candies and treats, capitalizing on the popularity of seasonal flavors.

## Related on Trend Hunter

- [Macaron-Topped Blended Beverages](https://www.trendhunter.com/trends/mcdonalds-japan-frappe.md)
- [Macaron-Topped Cafe Drinks](https://www.trendhunter.com/trends/sakura-saku-saku-matcha-frappuccino.md)
- [Florally Peachy Cafe Drinks](https://www.trendhunter.com/trends/sakura-frappuccino.md)
- [Seasonal Mochi Ball Drinks](https://www.trendhunter.com/trends/hanami-dango-frappuccino.md)
- [Blended Orange Chocolate Coffees](https://www.trendhunter.com/trends/orange-chocolate-frappe.md)
- [Springtime-Themed Cafe Drinks](https://www.trendhunter.com/trends/berry-berry-sakura-milk.md)
- [Sweet-Sour Sakura Beverages](https://www.trendhunter.com/trends/sakura-cassis-strawberry-shiratama-frappuccino.md)
- [Creamy Cherry Blossom Beverages](https://www.trendhunter.com/trends/starbucks-dessert-drink.md)
- [Floral Cafe Dessert Ranges](https://www.trendhunter.com/trends/starbucks-japan-cherry-blossom-collection.md)
