<!-- canonical: https://www.trendhunter.com/trends/chemical-wash -->
<!-- robots: noindex -->

# Washed Out Luxury Streetwear
Off-White and END. Join Forces on the CHEMICAL WASH Collection

By Amy Duong | Published 2019-09-26 | Luxury
Source: Trend Hunter, https://www.trendhunter.com/trends/chemical-wash
References: [highsnobiety](https://www.highsnobiety.com/p/off-white-end-chemical-wash) & [launches.endclothing](https://launches.endclothing.com/)

Streetwear giant Off-White works in collaboration with fellow streetwear imprint END. on a new collection entitlted 'CHEMICAL WASH.' The capsule is true to its namesake, featuring full of luxury streetwear goods that are complete with a washed-out look. The duo joins to highlight the DIY culture and captures the same visuals that recall home-bleaching looks with 14 pieces in total.

The color palette boasts sky blue and black -- both of which are done in a washed-out aesthetic. The selection of apparel and accessories include hoodies, jeans, denim jackets, tote bags, sweatpants, tees, socks, and the signature industrial belt by Off-White. Additional details exclusive to the chemical wash include the Off-White printed branding, co-branding accents, and the classic jacquard knit branding.

## Trend Insights (Trend Hunter)

- Score: 5.2/10
- Popularity: 76% | Activity: 71% | Freshness: 9%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America, South America, Europe, Asia, Africa

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Luxury](https://www.trendhunter.com/luxury) > [Luxury Fashion](https://www.trendhunter.com/luxuryfashion)

## Key Themes

### What's Driving This Trend

- **Diy-inspired Streetwear:** Opportunity for designers to create streetwear designs that embrace DIY culture
- **Washed-out Aesthetic Trend:** Chance for industries to incorporate washed-out aesthetic into their products
- **Collaborative Capsule Collections:** Trend towards collaborative capsule collections in the fashion industry

### Who This Affects Most

- **Fashion Industry:** Opportunity for fashion designers to incorporate the washed-out aesthetic and DIY culture into their collections
- **Streetwear Industry:** Chance for the streetwear industry to explore the washed-out aesthetic in their designs
- **Accessories Industry:** Trend towards incorporating the washed-out aesthetic into accessories like tote bags and socks

## Related on Trend Hunter

- [Collaborative Sportswear Collections](https://www.trendhunter.com/trends/nike-and-offwhite.md)
- [Street-Informed Joint Collections](https://www.trendhunter.com/trends/equipment-collection.md)
- [Nightlife Fashion Collabs](https://www.trendhunter.com/trends/unvrs-and-offwhite.md)
- [Graphic Garment-Dyed Streetwear](https://www.trendhunter.com/trends/stssy-and-levis-1.md)
- [Corner Shop-Inspired Reimagined Designs](https://www.trendhunter.com/trends/end-and-cp-company.md)
- [Holiday Streetwear Capsule](https://www.trendhunter.com/trends/corteiz-x-denim-tears.md)
- [Distressed Streetwear Capsule](https://www.trendhunter.com/trends/neighborhood-x-chito.md)
- [Luxury Apparel Capsules](https://www.trendhunter.com/trends/nocta-x-chrome-hearts.md)
- [Consumption-Inspired Fashion Capsules](https://www.trendhunter.com/trends/loutre-2.md)
