# Smoky Cheese-Flavored Crackers Cheez-It Has Launched New Cheez-It Smoked Cheddar & Smoked Gouda. By Katherine Pendrill | Published 2024-10-16 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cheezit-smoked References: [brandeating](https://www.brandeating.com/2024/10/new-cheez-it-smoked-cheddar-and-smoked-gouda-snack-crackers.html)  Cheez-It just announced the launch of a whole new cracker lineup: [Cheez-It Smoked](https://www.trendhunter.com/trends/kordeezy-fantacheezy) Cheddar and Cheez-It Smoked Gouda. Making their debut in November 2024, the new Cheez-It Smoked crackers will offer consumers a "bolder, richer, and smokier" take on the classic cheese crackers. According to the brand, the two new crackers were inspired by adventurous fans who were dressing up Cheez-Its at home with spices and smoky flavors to enhance the snacking experience. The new Cheez-It Smoked Cheddar and Cheez-It Smoked Gouda varieties will both be permanent additions to the Cheez-It lineup when they make their debut. You can expect to find the crackers on store shelves at retailers nationwide, including Publix, Kroger, [Walmart](https://www.trendhunter.com/trends/cheezit-cheesy-taco), [Albertsons](https://www.trendhunter.com/trends/whisps-popped), and more. Image Credit: Cheez-It ## Trend Insights (Trend Hunter) - Score: 7.0/10 - Popularity: 85% | Activity: 94% | Freshness: 30% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Gen Alpha, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Smoked-flavored Snacks:** The introduction of smoky-flavored cheese crackers highlights a growing consumer demand for bolder, richer snack profiles. - **Premium Authenticity:** Consumers are seeking snacks with a sense of authenticity and gourmet appeal, driving innovation in flavor-enhanced products. - **Flavor Experiments:** Brands are inspired by creative consumer modifications, leading to the development of new, adventurous snack flavors. ### Who This Affects Most - **Snack Foods:** The snack foods industry is witnessing a shift towards more complex and rich flavors as consumers look for unique eating experiences. - **Gourmet Retail:** Gourmet retailers can capitalize on the trend of enhanced flavor profiles with premium, smoky-flavored snack products. - **Consumer Packaged Goods:** Consumer packaged goods are evolving to include more specialized and niche flavors to cater to adventurous and discerning taste buds. ## Related on Trend Hunter - [Cheesy Bacon-Flavored Crackers](https://www.trendhunter.com/trends/cheezit-cheese-smokey-bacon.md) - [Pizza-Inspired Snack Crackers](https://www.trendhunter.com/trends/cheezit-crackers.md) - [Smoked Gouda-Inspired Crackers](https://www.trendhunter.com/trends/smoked-gouda.md) - [Puffed Cheese Crackers](https://www.trendhunter.com/trends/cheezit-puffd.md) - [Ultra-Crunchy Cheese Snacks](https://www.trendhunter.com/trends/cheezit.md) - [Spicy Cheesy Crackers](https://www.trendhunter.com/trends/cheezit-spicy-buffalo.md) - [3D-Shaped Cheese Cracker Snacks](https://www.trendhunter.com/trends/cheezit-crunch.md) - [Taco-Flavored Snack Crackers](https://www.trendhunter.com/trends/cheezit-cheesy-taco.md) - [Cheesy Sweet Heat Crackers](https://www.trendhunter.com/trends/cheezit-hot-honey.md)