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# Flavor Combination Cracker Snacks
The New Cheez-It Duoz Crackers Come in Two Tasty Flavor Options

By Michael Hemsworth | Published 2018-02-17 | Lifestyle
Source: Trend Hunter, https://www.trendhunter.com/trends/cheezit-duoz
References: [chewboom](http://www.chewboom.com/2018/02/15/cheez-introduces-new-caramel-popcorn-duoz-sharp-cheddar-pretzel-duoz/) & [cheezit](https://www.cheezit.com)

Snacking is showing little sign of slowing down as consumers seek out ways to satisfy their cravings and stay full between meals, which is seeing new products like the Cheez-It Duoz crackers be introduced.

The crackers come in two flavor options including 'Caramel Popcorn & Cheddar' and 'Cheddar Jack & Sharp Cheddar Pretzel,' which are both positioned as a premium way to satisfy cravings rather than reach for a bag of chips. The 'Caramel Popcorn & Cheddar' speaks to the popularity of Chicago mix popcorn with a sweet and salty flavor profile, which the 'Cheddar Jack & Sharp Cheddar Pretzel' balances two distinct cheesy flavors.

The Cheez-It Duoz crackers are available now at retailers nationwide.

Image Credit: Chew Boom

## Trend Insights (Trend Hunter)

- Score: 0.4/10
- Popularity: 2% | Activity: 3% | Freshness: 8%
- Audience gender: 50% men, 50% women
- Primary generations: Gen Z, Millennial, Gen X
- Top markets: North America

## Categories

[Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food)

## Key Themes

### Why This Trend Is Growing

- **Dual-flavor Snacks:** Opportunity for snack companies to create new products that combine two complementary flavors to entice consumers.
- **Premium Snacking:** Opportunity for higher-priced snack options that position themselves as a premium way to satisfy cravings.
- **Satisfying Cravings:** Opportunity to create snacks that specifically target consumers' cravings for sweet and salty flavor profiles or distinct cheesy flavors.

### Industries Being Reshaped

- **Snack Food:** Snack companies can innovate by exploring new flavor combinations and premium product positioning.
- **Grocery Retail:** Retailers can experiment with different flavor combinations to provide new and exciting options for consumers.
- **Food Service:** Restaurants and other food service establishments can create menu items that incorporate dual flavor profiles to differentiate themselves from competitors.

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