# Junk Food Photomentaries This Cheetos Expose Will Shock and Amaze You By Robyn Currie | Published 2010-05-25 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cheetos References: [wired](http://www.wired.com/magazine/2010/05/process_cheetos) & [cheetos](http://www.cheetos.com/) Ever wonder how Cheetos are made? This Cheetos exposé will set you straight, and will potentially make you never want to consume another one again. From the beginning, the process is both weird and terrifying. It includes grinding the cornmeal between two plates at such a high speed that they burst from the heat produced. And then they are deep fried, which not only gives the [Cheetos snack](https://www.trendhunter.com/trends/cheetos-snacks) their crunch, but their tell-tale "fatty flavor." Say it with me: "SICK!" ## Trend Insights (Trend Hunter) - Score: 1.2/10 - Popularity: 20% | Activity: 9% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Health](https://www.trendhunter.com/health) ## Key Themes ### Why This Trend Is Growing - **Healthy Snacks:** The Cheetos exposé could inspire a trend for healthier snack options made with whole food ingredients. - **Transparent Production Processes:** The Cheetos exposé opens the door for more transparent production processes allowing consumers to better understand how their food is made. - **Sustainable Food Practices:** The Cheetos exposé sheds light on unsustainable food practices, creating a trend for companies to prioritize eco-friendly ingredients and ethical production processes. ### Industries Being Reshaped - **Healthy Snacks Industry:** The Cheetos exposé could inspire the development and growth of the healthy snacks industry. - **Food Manufacturing Industry:** The Cheetos exposé could disrupt the food manufacturing industry by creating a demand for more sustainable and transparent production processes. - **Eco-friendly Packaging Industry:** The Cheetos exposé creates an opportunity for the eco-friendly packaging industry to provide sustainable and biodegradable packaging for healthier snack options. ## Related on Trend Hunter - [Cheesy Pea-Based Snacks](https://www.trendhunter.com/trends/cheetos-and-funyuns.md) - [Cheese Puff Birthday Cakes](https://www.trendhunter.com/trends/cheetos-birthday-cake.md) - [Extra-Cheesy Pretzel Snacks](https://www.trendhunter.com/trends/cheetos-pretzels.md) - [Controversial Snack Chips](https://www.trendhunter.com/trends/illegal-chips.md) - [Celebratory Cheesy Snack Cakes](https://www.trendhunter.com/trends/cheetleinfused-birthday-cake.md) - [Minimalist Snack Range](https://www.trendhunter.com/trends/nkd-line.md) - [Better-for-You Cheesy Puffs](https://www.trendhunter.com/trends/flamin-hot-wotsinits.md) - [Cheesy Snack Kitchen Gadgets](https://www.trendhunter.com/trends/cheetos-duster-1.md) - [Cheese Puff-Topped Burgers](https://www.trendhunter.com/trends/hot-cheetos-burger.md)