# Restaurant-Branded Cheesecake Mixes The Cheesecake Factory is Now Offering Cheesecake Baking Mixes By Katherine Pendrill | Published 2017-08-07 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cheesecake-baking-mixes References: [cosmopolitan](http://www.cosmopolitan.com/food-cocktails/a11388187/the-cheesecake-factory-at-home-box-baking-mixes/) & [thecheesecakefactory](https://www.thecheesecakefactory.com/at-home) In an effort to help consumers enjoy the restaurant-style dining experience at home, the [Cheesecake Factory](https://www.trendhunter.com/trends/holiday-dessert-item) is now offering branded cheesecake baking mixes. Available in a wide range of flavors, the new baking mixes allow consumers to enjoy their favorite creamy dessert in the comfort of their own home. The Cheesecake Factory baking mixes were recently spotted on the slaves of [Walmart](https://www.trendhunter.com/trends/cheesecake-and-cinnamon-frosting) to the delight of dessert fans everywhere. The new baking mixes come in the brand's most popular flavors, as well as some tasty extras for more adventurous bakers. Best of all, the mixes require only a few extra ingredients to prepare, making them ideal for homecooks who are short on time. With flavors ranging from Strawberry to Snickerdoodle Cookies, the new cheesecake baking mixes bring restaurant-style dessert straight into the homes of consumers. ## Trend Insights (Trend Hunter) - Score: 2.7/10 - Popularity: 44% | Activity: 29% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What's Driving This Trend - **Restaurant-branded Cheesecake Baking Mixes:** Brands offering baking mixes of their popular desserts bring a taste of restaurant-style dining to consumers' homes. - **At-home Dining Experience:** Creating products that allow consumers to replicate the restaurant dining experience at home opens up opportunities for disruptive innovation. - **Convenience in Baking Mixes:** Developing convenient and easy-to-use baking mixes appeals to time-constrained home cooks. ### Who This Affects Most - **Food and Beverage:** The food and beverage industry can explore creating branded baking mixes to bring popular restaurant dishes into consumers' homes. - **Retail:** Retailers can capitalize on the demand for at-home dining experiences by stocking and promoting branded baking mixes. - **Packaged Food:** Packaged food companies can consider partnering with restaurants to create branded baking mixes as a way to expand their product offerings. ## Related on Trend Hunter - [Cheesecake Muffin Mixes](https://www.trendhunter.com/trends/cheesecake-muffin-mix.md) - [Bakery-Inspired At-Home Baking Mixes](https://www.trendhunter.com/trends/pillsbury-baking-products.md) - [Prepared Funfetti Cheesecake Slices](https://www.trendhunter.com/trends/funfetti-cheesecake-slice.md) - [Single-Serve Confetti Cheesecakes](https://www.trendhunter.com/trends/funfetti-cheesecake-single-slice.md) - [Gourmet Cake Mixes](https://www.trendhunter.com/trends/gourmet-baking-mixes.md) - [Retail-Ready Single-Serve Cheesecakes](https://www.trendhunter.com/trends/wonder-monday.md) - [Premium Baking Mixes](https://www.trendhunter.com/trends/premium-baking-mixes.md) - [Festive Cream Cheese Treats](https://www.trendhunter.com/trends/cheesecake-and-cinnamon-frosting.md) - [Limited-Time Holiday Dessert Items](https://www.trendhunter.com/trends/holiday-dessert-item.md)