# Cheeseburger-Celebrating Ads Steak ‘n Shake Offers App Users $2 Off its Iconic Cheese Steakburger By Grace Mahas | Published 2020-09-17 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cheese-steakburger References: [chewboom](https://www.chewboom.com/2020/09/17/steak-n-shake-offers-app-users-2-off-the-double-n-cheese-steakburger-from-september-18-24-2020/) Steak 'n Shake, the American casual restaurant chain renowned for its steak menu, is helping fans celebrate National Cheeseburger Day with a new promotion that rewards app users. From September 18th to September 24th, the beloved quick-serve restaurant chain will give Rewards Club app members $2 off the Original [Double](https://www.trendhunter.com/trends/bacon-steakhouse-double) ‘n Cheese Steakburger. The product features two Steakburger patties topped with American cheese and condiments on a plain bun. For fans that have yet to download the Rewards Club app, they can do so now to receive a free Specialty Milkshake with your first purchase as a club member. The Steak ‘n Shake’s National Cheeseburger Day deal will be valid at participating locations nationwide with a limit of one per order, per visit. Image Credit: Steak 'n Shake ## Trend Insights (Trend Hunter) - Score: 2.1/10 - Popularity: 27% | Activity: 26% | Freshness: 9% - Audience gender: 50% men, 50% women - Primary generations: Gen Z, Millennial, Gen X - Top markets: North America ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### What Makes This Trend Stand Out - **National Cheeseburger Day Celebrations:** A trend of offering promotions on National Cheeseburger Day to entice and reward customers. - **Rewards Club Apps:** A trend of providing app-based rewards programs to drive customer loyalty. - **Specialty Milkshake Offers:** A trend of offering free or discounted specialty milkshakes to incentivize new Rewards Club app downloads. ### Sectors Adopting This - **Fast Food Chains:** Fast food chains can benefit from creating similar National Cheeseburger Day promotions to increase sales and customer engagement. - **Mobile App Development:** Mobile app development companies can help restaurants create user-friendly rewards programs. - **Dairy Industry:** Dairy companies can partner with restaurants to create unique and delicious specialty milkshakes to be used in promotions. ## Related on Trend Hunter - [QSR Cheeseburger BOGO Promotions](https://www.trendhunter.com/trends/jollibee-3.md) - [Celebratory Digital Burger Deals](https://www.trendhunter.com/trends/jr-bacon-cheeseburger.md) - [Burger Launch Promotions](https://www.trendhunter.com/trends/smokeshack.md) - [Festive Free Burger Promotions](https://www.trendhunter.com/trends/holiday-burger-blitz.md) - [Burger Restaurants Giveaways](https://www.trendhunter.com/trends/national-milkshake-day.md) - [Americana QSR Meal Deals](https://www.trendhunter.com/trends/jack-in-the-box-app-deals.md) - [Summer Milkshake Promotions](https://www.trendhunter.com/trends/shake-shack-summer-deal.md) - [Burger Month Rewards Programs](https://www.trendhunter.com/trends/national-hamburger-month.md) - [Complimentary Burger QSR Campaigns](https://www.trendhunter.com/trends/free-burger-day.md)