# Sickening Snack Food Mergers Beef Jerky and Cheese Strings Together at Last in Cheese Jerky By Marissa Liu | Published 2009-12-04 | Lifestyle Source: Trend Hunter, https://www.trendhunter.com/trends/cheese-jerky References: [geekologie](http://www.geekologie.com/2009/12/wisconsin_cheese_jerky_cheese.php) & [getsnackpatrol](http://www.getsnackpatrol.com/index.html) If you like mozzarella cheese strings and [beef jerky](https://www.trendhunter.com/trends/peoples-choice-beef-jerky), [Cheese Jerky](https://www.trendhunter.com/trends/cheese-bangers) is a snack that you must try. Cheese Jerky consists of [mozzarella string cheese](https://www.trendhunter.com/trends/protein-cheese-sticks) with pieces of beef jerk mixed in. It currently comes in only two flavors: original and pepper. But there are plans for more. Cheese Jerky is made by a US company called Snack Patrol. Ross Segel, Snack Patrol’s owner, claims, “I can’t make a bad cheese product because I’m from Wisconsin.” Both the cheese and jerky are sourced from local Wisconsin businesses. It sounds kind of gross (OK very gross) but I bet Cheese Jerky is pretty addictive. ## Trend Insights (Trend Hunter) - Score: 3.7/10 - Popularity: 15% | Activity: 89% | Freshness: 8% - Audience gender: 50% men, 50% women - Primary generations: Millennial, Gen X - Top markets: North America, Europe ## Categories [Trend Hunter](https://www.trendhunter.com/trends) > [Lifestyle](https://www.trendhunter.com/lifestyle) > [Food](https://www.trendhunter.com/food) ## Key Themes ### Why This Trend Is Growing - **Hybrid Snacks:** The combination of unexpected snack products creates an opportunity for unique hybrid snacks. - **Local Sourcing:** Local sourcing of ingredients meets consumer demand for transparency and supports local businesses. - **Alternative Flavor Combinations:** Introducing non-traditional flavors can be a disruptive innovation in the snack industry. ### Industries Being Reshaped - **Snack Food Industry:** Innovation in the snack food industry can lead to increased profitability by meeting consumer demand for variety and uniqueness. - **Dairy Industry:** Collaboration between the dairy and snack food industries can create unique and novel products for consumers. - **Meat Industry:** Meat industry companies can partner with snack food manufacturers to create new meat-based snack products with unusual flavors. ## Related on Trend Hunter - [Crunchy Jerky Trail Mixes](https://www.trendhunter.com/trends/crunchy-jerky-trail-mixes.md) - [Portable Meaty Cheese Snacks](https://www.trendhunter.com/trends/beef-cheese-combo-stick.md) - [Dual-Cheese Snack Sticks](https://www.trendhunter.com/trends/cheddarella-string-cheese.md) - [Savory Stick-Style Cheese Snacks](https://www.trendhunter.com/trends/sargento-cheese-snacks.md) - [Artisan Cheesesteak Jerky Snacks](https://www.trendhunter.com/trends/cheesesteak-jerky.md) - [Cheese-Paired Cracker Snack Packs](https://www.trendhunter.com/trends/strings-things-munch-mix.md) - [Chip-Flavored Jerky Snacks](https://www.trendhunter.com/trends/jack-links-x-fritolay.md) - [Nutty Sweet Jerky Snacks](https://www.trendhunter.com/trends/jack-links-duos.md) - [Snack-Sized Mozzarella Bites](https://www.trendhunter.com/trends/fresh-mozzarella-cheese-snackers.md)